How is Luo Yonghao famous?

Luo Yonghao became the first generation network celebrity in the background of the times and society, and his fame is closely related to his personal charm.

Born in the early 1970s, Luo Yonghao dropped out of school to make a living in the sea, moved adobe and set up a bookstall, and his life was once in a dilemma.

Once, I saw the New Oriental English Training School throw out millions of annual salary to recruit excellent English teachers. According to the recruitment conditions, Luo Yonghao didn't meet the requirements at all, but he felt that this was his opportunity, so he wrote a cover letter to Yu. The cover letter was long, but it touched Yu.

Perhaps because of his eloquence, Luo Yonghao persuaded Yu to recruit him as an English teacher. His cover letter has completely become a hot copy on the Internet, which has been deeply studied and studied by many advertisers. As a result, Luo Yonghao ushered in a leap-forward growth in life and became popular in New Oriental.

At that time, Yu was keenly aware of the environment, and he could establish a network celebrity of teachers through the Internet to promote his English training school at low cost. Yu Minrui chose Luo Yonghao and hired the famous fairy sister "Li Er Team" to operate.

I set him on fire ever since. Luo Yonghao soon realized the value of online celebrities. Resign and start a business. ?

Luo Yonghao made full use of his geographical advantages, because he became popular in Zhongguancun, which is the place with the highest entrepreneurial vitality index in China. So, there is a lot of investment for him. In addition, he continued to export stories and idealism. So opened the "Luo Yonghao model". In other words, repeated failures, repeated failures.

Just in time for the downward pressure of China's overall economy, many people failed to start their own businesses. They found affection in Luo Yonghao. So Luo Yonghao tossed down all the way, becoming the only one among the first generation of network celebrities who is still carrying traffic.

Luo Yonghao's personal charm is controversial and has distinctive personal characteristics. Controversy can get more exposure, and distinctive personal characteristics can win everyone's love. Finally, if you become a young mentor, you will be able to stabilize your fan base. ?

His Weibo is full of energy and destructive power, which is what his core fans value most. He will spread some ideas that are different from the general understanding in this industry, which can win him enough attention and stabilize his core fan base.

From the mainstream point of view, Luo Yonghao is undoubtedly successful, but this success has a strong era and social background. Now this society needs his role very much, and Luo Yonghao has played such a role very well.

The turning point of Luo Yonghao's life is in 2020.

On March 26th, 2020, Luo Yonghao announced the live broadcast of Tik Tok with goods, and the first live broadcast began on April 1 day. Ironically, his first product is Xiaomi mobile phone, which used to spit. The live broadcast that night was a great success, and the paid amount was as high as 1. 1 100 million, and 48 million people watched it online. Luo Yonghao's hammer-like personality made him shine in the live broadcast industry, and his frank, tough and humorous live broadcast style also made him the "Tik Tok with goods" in the live broadcast industry.