How to promote WeChat applet? Come and study.

The promotion method of WeChat applet is as follows:

1, offline entrance

Small program code and small program QR code: Is "diffusion" promotion the main way to get customers offline? But for the marketing department, offline promotion code not only wins by quantity, but also correctly distinguishes the advantages and disadvantages of applet code and applet QR code, so as to maximize the benefits when promoting according to local conditions. For managers, the most important thing is to set different parameters for each QR code, so as to realize channel statistics and performance evaluation of promoters.

2. Online portal

Keywords promotion and search advertising:

1) Wechat will also affect search results according to factors such as service quality, usage and keyword relevance.

2) The nearby applet advertisement is the key traffic portal opened by WeChat.

3) Advertisements in articles in official WeChat accounts. At present, advertisers can create "in-article advertisements" in the background to connect the advertisements in the official WeChat account articles with the products in the applet.

3. WeChat official account

Wechat has gradually liberalized the restrictions on WeChat official account related applets. A small program can be bound to 500 official WeChat accounts, and a single official WeChat account can already be associated with three small programs with different themes.

1) wechat official account entry: text jump, picture jump, card jump.

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