What are the five modules of restaurant operation?

Store management mode 1. word of mouth marketing

If the catering industry wants to win a good reputation, it must make great efforts in the aspects of restaurant service, serving speed, food quality, customer communication, settlement management and raw material storage. For example, the network is developed now, and there are many websites for diners to evaluate restaurants, which is also an important channel for diners to obtain restaurant information.

Store management mode 2. experiential marketing

Experiential marketing is a brand-new marketing method, which mainly provides users with personal experience to achieve certain marketing effects, which not only accelerates the sales of products, but also helps to obtain good user reputation and establish the image of catering enterprises.

Store management mode 3. Internet marketing

This is also a hot topic at present, and you can choose to sell outside. For example, if you are hungry, take-out does not need too many shops, which greatly reduces the start of re-leasing. It can also be publicized on the group purchase ordering website, Weibo and the media to expand the popularity of food and beverage outlets and increase the number of diners. When choosing a marketing model, operators should find the most suitable marketing model according to the actual situation of the restaurant, so as to get twice the result with half the effort.

Store management mode 4. Emotional marketing

Emotional marketing can get more repeat customers. For example, the common "free gift" is one of the most common means of emotional investment in restaurants. "Free" dishes are generally small dishes with low cost, but they can maximize diners' feelings for the restaurant and increase the frequency of "going back" again.

Shop management mode V. Taste marketing

If a restaurant can be remembered by many old customers, it must be because the food in this restaurant tastes good. "Delicious" is the highest standard for judging restaurants and the most favorable premise for restaurant promotion.