What fonts are there in China?

Newspaper editors have to deal with words, pictures, lace and shading every day. First of all, Chinese characters have become more mature and perfect through continuous reform and evolution. Since the popularization of computer typesetting, the types of Chinese characters have become more diverse. According to statistics, there are more than 65,438,000 kinds of Chinese characters currently used on computers, among which dozens of fonts are used in Founder's book publishing system, Micro-thinking system and Tengfei system. Such colorful Chinese characters, coupled with a large number of lace, shading, decorative patterns, small illustrations and so on in the computer, can discharge very beautiful and suitable newspapers and periodicals. However, these fonts, lace, shading and so on. It must be used correctly to produce good artistic and reading effects.

Application of Universal Font in Newspaper Arrangement

1. Types of Chinese characters

First of all, we should fully understand all kinds of Chinese fonts. Generally speaking, there are three kinds of Chinese fonts at present. The first category is Song Style and Bold Style (including thick and thin lines) developed from movable type printing in Song Dynasty. The second category is the fonts evolved from calligraphy, such as regular script, imitation song style, running script, official script, calligraphy style, regular script, thin gold style, pen style and so on. The third category belongs to fine arts fonts, such as variety, tanning, amber, water column and so on. Most other fonts belong to the variants of the above three types of fonts, such as: Da Dian Song, Xiao Dian Song, Bao Song, Chang Song, Zhong Song, Yao Ti, etc. Big black, flat black, thick black, isobar (including thick, medium and thin isobar, and then evolved into thick, accurate and thin circle) and so on; From regular script, imitation song, etc. , Chinese books, fine imitation of Song Dynasty, etc. ; Beauty and black evolved from black body and song style; The body evolved from Li et al.

2. Characteristics of Chinese characters

To make good use of various fonts, we must first understand the characteristics of various fonts, such as their structure, strokes, glyphs and so on. At present, the commonly used words of books, periodicals and newspapers are Song Ti (including Song Ti, Book Song Ti, Newspaper Song Ti, Standard Song Ti, etc.). ).

Song typeface is steady, beautiful, clear and eye-catching. It has been favored by people in the application of books and periodicals for thousands of years. Therefore, this font is mostly used in the text of books, periodicals and newspapers (books and periodicals generally have large fonts and relatively large line spacing, and mostly use books and Song fonts with slightly thick vertical paintings, but now some magazines or books also use thin lines, while newspapers use books and Song fonts because of dense line spacing and small font size).

Bold characters absorb the advantages of strict structure of Song Dynasty in font frame. In the stroke shape, the horizontal painting is bold, and the Song shrug angle is flattened into an isoline shape, so that the horizontal and vertical strokes are uniform in thickness, and the strokes with different tips and tails in Song style are changed into square strokes, which is unique and gives people a rough, rigid, serious, solemn and simple feeling.

The fonts such as regular script, line script, official script, official script and comfortable script are calligraphy fonts. All calligraphy fonts can be written directly with China's unique brush. Regular script characters have elegant fonts, rounded strokes and beautiful fonts. The running script is exquisite in font and flexible in strokes, with a certain randomness and the connection of upper and lower strokes.

The official script font is simple, flat and tortuous, and the silkworm head and goose tail have the beauty of dance and continuity.

Wei Ti's fonts are vigorous and powerful, and his strokes are thick.

Calligraphy is a font created by Shu Tong, praised by Chairman Mao as "the calligrapher of the Red Army". Its font is lively, the strokes change greatly, and it is flexible and casual.

Yan Ti was created on the basis of the calligraphy of Yan Zhenqing, a great calligrapher in the Tang Dynasty. Its font is similar to that of Yan Zhenqing, and it has a strong and solemn beauty.

Pen body is a kind of font that imitates hard pen calligraphy, similar to pen, and the strokes are more lively, like lotus roots, with uninterrupted beauty.

It belongs to the synthesis of fine arts fonts, maintains the vigorous and powerful characteristics of thick strokes, and makes bold changes to the structure and strokes of words, making it artistic.

The beautiful black body combines the beauty of Song style with the rough beauty of black body.

The font of amber characters is full and round, bold and unconstrained, and naturally superimposed.

3. The use of Chinese characters

After understanding the types and characteristics of fonts, how to use them correctly can make people read conveniently and visually comfortable, without losing the modeling characteristics and national appreciation habits of various fonts, and more importantly, pay attention to the structural beauty of fonts and the overall beauty of articles. As we know, most Chinese characters are square fonts (some are too long, such as Yao style and imitation song style; Some of them are flat, such as official script, official script and so on. ), this is the modeling feature of Chinese characters. This feature should be maintained as much as possible in the process of use, so as to play the role of fonts, make some forms serve some contents, and obtain the best use and publicity effect.

In the process of use, no matter the size, as long as it is square, it will not lose its characteristics. If you use typesetting software to stretch and flatten at will, its characteristics will be affected to some extent. The greater the degree of stretching and flattening, the greater the loss of its features, so pay attention to it when arranging. Generally speaking, the proportion of square characters processed by computer is generally 2: 3 or 3: 2. Once this ratio is exceeded, the font will look awkward and unsightly, and it will not conform to the golden section (0.6 18) law. For other types of fonts, the aspect ratio should also be controlled at 2: 3 or 3: 2 through typesetting software.

For regular script, running script, official script, regular script, regular script, regular script, regular script and other calligraphy style fonts, it is best to use them in their original form without deformation. Because these fonts belong to the category of calligraphy, the font structure is extremely rigorous. As long as it is handled slightly, the height and width will change slightly, and the original characteristics will be lost. If it is necessary to deal with the situation, the height-width ratio should be strictly controlled within the range of 3: 4 or 4: 3. If it exceeds this ratio, the effect will be unacceptable. In addition, official script and official script are both flat characters, so they must not be stretched in use, otherwise it is like putting a beautiful image in front of a mirror, and the effect can be imagined.

When using design software to carry out special processing on fonts, such as designing solid, embossed, chamfered, hollowed-out, overlapping, hollowed-out, bold, thin, inclined and other effects, it should be processed according to the structure and stroke characteristics of various fonts. Generally speaking, fonts with thin strokes should not add three-dimensional sense, while fonts with thick strokes can add three-dimensional sense. For example, the solid effect or chamfering effect of designing Song Ti is not good, because the horizontal strokes of Song Ti are too thin; Bold, Wei Ti, official script, etc. It is better to change it into three-dimensional characters, but the thickness of three-dimensional shadows should not exceed 1 times the width of strokes. If the font has an edge, the width of the edge cannot exceed the width of the stroke itself, and it should be 1/3 ~ 1/2 of the stroke width. For the special design and treatment of characters by using design software, it is best to be operated by professionals with art foundation to avoid backfiring.

For the font of the text of the article, special treatment is generally not allowed. For foreign languages, numbers and minority fonts, we can compare and analyze them with various fonts of Chinese characters. If the strokes are thick and square, you can use bold characters; For example, fonts with large strokes and thick strokes can be used according to the song style of Chinese characters; For example, fonts with large stroke changes and strong randomness can be used according to Chinese characters, such as walking and relaxing. If the fonts of foreign languages and minority languages are used properly, good results can be achieved.

For celebrity inscriptions, just like photos and pictures, they can be used as long as they are scanned or photographed, and they can never be deformed. It can only be handled slightly in the distance and height, and the style and photos of the inscription must remain undistorted.

As for the use of Chinese characters in specific articles, most books and periodicals use the No.5 or No.5 Song style, and recent publications also use fonts such as thin circles or thin lines, but most people think that their reading effect is not as good as Song style. Newspapers mostly report the Song Dynasty with Xiao No.5, and some small articles use regular script, imitation song style and other fonts to change the rigid layout and make it lively, and in addition, it can better distinguish it from adjacent articles.

Newspaper titles, because of their large fonts, can be typeset in a variety of fonts, with lace and shading. , making the layout flexible and diverse, but there are also some ways to use fonts. For example, if you encounter serious articles, such as articles on rules and regulations, criticisms, etc., their titles are generally in bold and solemn words; Articles such as literature, art and criticism can use some lively fonts, such as running script and regular script; For some satirical articles, you can choose Wei Ti and Schopenhauer. Generally speaking, the choice of these fonts is decided by the editor, and the specific operators usually just follow the rules, and individual modifications must be approved by the editor. When you meet some customers who don't know much about their business, you can choose according to the above principles for their reference.

Application of common lace and shading

In computer typesetting, there are thousands of kinds of lace and shading to choose from. In addition, newspapers and periodicals can also be used for head and tail flowers, and various forms of cartoons and stick figures can also be used. Proper use of some lace and shading can make the layout look novel, beautiful, lively and generous, and play a certain role in setting off.

1. The main role of lace and shading in layout

Lace and shading do not appear independently on the page, but are used in combination with titles or words. People's Daily, which didn't do or rarely did the title with lace and shading, has changed its serious face, and every edition uses lace and shading. The extensive use of this kind of lace and shading in the layout has added many unexpected effects to the layout, and its role in the layout can be summarized as follows:

(1) Highlight the key points

Important manuscripts can be highlighted with lines. If the whole article is framed or thin lines are added in the gaps of the article, coupled with the special title word effect and unique internal text style and font size effect, it will attract readers' attention because of the difference from other articles in layout treatment. Adding shading to the title will form a unique "face" on the page, which is particularly eye-catching and easy to create a sense of strength on the page. Therefore, adding shading to the titles of key manuscripts can play a prominent role.

(2) Distinguishing function

Add lace between articles to make the separation of articles clearer, avoid illusions and facilitate reading. In addition, by adding light shadows or colored shadows, adjacent items can be effectively distinguished.

(3) Constraints

A group of manuscripts reflecting the same theme often need to be summarized with lace to form a whole feeling, which is different from other types of manuscripts. In addition, when a press release is accompanied by comments, photos and photo descriptions, it should be combined with lines. Speech articles generally use regular script characters, but the regular script characters are too tight and too small, and the distance between words is large, giving people a loose feeling. Therefore, speech articles are often surrounded by lace to "bind" the articles and enhance the sense of compactness.

(4) Express feelings

Because of the different shapes of lace, its style and emotional color are also different, and the lace composed of various patterns is more lively and decorative; Civil and military lines and straight lines with different thicknesses are simple, profound and serious. Good news, good deeds, anecdotes, etc. Suitable for lace decoration; However, for critical or revealing reports, reports that reflect difficult situations and reports that can cause people's grief, it is not appropriate to add decorative lace, but to choose thicker black wireframes and military-civilian wireframes. Similarly, adding a black wireframe around general news photos or landscape photos can make the picture feel more exquisite, but if the picture is a portrait, don't add a black wireframe at will. Because shading has different patterns and different levels, it has different emotional colors. When using shading, we must attach great importance to this point. For example, the content of the article is a festive event. When shading the title, you can choose something lively and light (except color) instead of adding a dark shading and hanging a "blackboard" there. For serious articles, choose a shading that is not too fancy.

(5) beautification

Proper use of lines can make the whole layout more lively. Lace has certain modeling beauty and can also produce decorative aesthetic effect, so it can change the rigid state of some layouts. Except for pure black shading, most of the shading is patterned, especially all kinds of light or colored shading that do not cover words. In addition to their own patterns, their shapes can also be "cut" into various shapes and scattered anywhere in the layout to balance and beautify the layout. Therefore, shading has a natural beautification function, and proper use of shading in the layout can make the layout more active.

(6) Form a layout style

Using lines according to certain rules can also form a certain layout style. For example, sometimes every article in the "press and publication" is arranged in a rectangle, surrounded by wire frames, forming one area after another, making the layout a whole composed of many sections, which is clear at a glance, concise and lively.

In typesetting, with the continuous improvement of the technical level of typesetters, many excellent typesetting examples and skills have been created in newspaper typesetting. Sometimes an article looks monotonous without lace or decorative patterns, but as long as some lace or decorative patterns are added, it will make the article lively and receive unexpected results.

2. The comprehensive application of lace, shading and characters.

(1) Shading is combined with the title content.

Because shading is composed of various patterns, when decorating a title with shading, if the content of the title can be combined with the pattern, the title and shading will complement each other and enhance the appeal to readers.

But if the combination is not good, it may be self-defeating. For serious news such as politics and economy, the shading of headlines is better, while the shading of light articles or newsletters such as culture and art can be more vivid.

(2) Matching between shading and shading

When decorating a title with shading, sometimes more than one shading is used. Because titles often have both themes and quotations or subheadings, in order to make the titles rich in decorative changes, one shading is often used for the theme and another shading is used for the quotations or subheadings. In addition, another shading can be superimposed or covered at any position in the shading to obtain different typesetting effects. Therefore, we must consider the matching of shading and shading. There are only three matching forms. First, plain shading and plain shading are generally deeply matched, and the words above are made into yin and yang characters respectively. Second, flower shading and plain shading, because the plain shading pattern is relatively fine, so the matching flower shading pattern should not be too large, otherwise the contrast is too big, giving people a feeling of being out of place. The third kind is flower shading and flower shading, which are not easy to master and are generally not used.

(3) The matching of shading and lace

When beautifying the title, lace and shading cooperate, and this combination of line and surface often produces a strong decorative effect. Sometimes, you need to add lace around the shadow. If you use a large pattern of shading, the surrounding is often uneven, and it is perfect to surround a box with lace. When the shading is combined with lace, it looks ugly when the shading area is small because there is a certain gap between lace and shading. This situation can be solved in two ways. One is to reduce the number of threads of lace; Second, the shading is arranged outside the lace. For example, when typesetting, the shading area can be slightly larger than the lace, and then it can overlap, which can solve the blank problem.

(4) matching the shading with the font and font size

Bold, Song and other more solemn fonts should be matched with plain shading; And regular script, running script, official script, Wei Bei and other more lively fonts, appropriate flower shading will be particularly beautiful. If the font is large, any shading can match. If the font is small, it is not appropriate to use the flower shading with too thick lines and too large patterns, otherwise the text will be submerged in the flower shading, which will affect reading. In addition, when arranging small fonts, all fonts should be marked with white edges to avoid confusion with shading. Of course, when shading is printed in color, the font can be left blank.

(5) Coordination of patterns and pattern features

In the shading, you can make all kinds of fancy figures. The shade should be made into negative characters or black characters with white edges; Light shading should be made into black characters or hollow characters with black edges, and any shading should be made into black characters with white edges and black frames. Whether it's a solid with a hollow black border or a solid with a black border, the shading should not be too deep.

In addition, shading (especially dark or all-black shading) also plays a role in balancing the weight of pages in newspapers and other pages. For example, the headline font in the upper left corner of the newspaper is thick, but there are no headlines or pictures in the lower right corner. You can choose some small pieces with black shading to make subtitles or small advertisements with negative characters, which can balance the weight of the whole page and make people's visual effects comfortable.

In addition, in typesetting (mainly books and periodicals), some decorative pictures, such as flowers at the beginning and end of newspapers and periodicals, cartoons or simple pictures, are often used to enhance the flexibility of the layout (such as being placed next to or above the title). ) and promote the integrity of the layout (for example, in the blank space at the end of the article), which can play the role of finishing touch. The choice of these decorative paintings should also be coordinated with the content of the article, and it is not allowed to be used indiscriminately to avoid being fooled.

Generally speaking, we should pay attention to the following three points for the special handling of words and the application of lace and shading: first, we must not be stereotyped, just like using the same form in a page; Second, don't overdo it. For example, each title has been specially treated, using lace and shading, which will make the whole page look messy. Third, in addition to the fixed format, we should also change the layout in a timely manner so that people can't see all the old faces, "the sky remains the same, the road remains the same." These are all problems that should be paid attention to when typesetting.