What is the function of Tik Tok paid short play?

Tik Tok paid short play is a new function that Tik Tok is testing recently. How to use it? In this regard, the deep space game Bian Xiao specially prepared a detailed content strategy for everyone here, let's take a look!

Function introduction of Tik Tok paid short play;

The payment mode of 1.Tik Tok short play is similar to that of paid novels, and it is paid according to the number of episodes, starting from 1 yuan per episode, which supports one-time payment to unlock the whole play. The paid short play can be watched repeatedly, and there is no time limit.

2. At present, in order to attract the audience to adapt to short stories, the creators will provide the first few episodes for free, while the latest episodes will join the paid mode. The specific payment process is simple and clear. Click on the short play video with the "Pay" label and select "Unlock this episode". Minimum cost of an episode 1 yuan. If the whole play is unlocked, there will be a big discount.

3. Judging from the number of likes and comments of some paid short plays, users have a strong willingness to pay, and the number of likes of some paid videos has exceeded 1000, which is equivalent to the creator's earning hundreds to thousands of dollars without bookkeeping. For the platform side, paid short plays have become a stable and potential monetization model.

4. In addition to the short play payment model, the commercial realization of Tik Tok short plays mainly comes from the traffic sharing with creators and the publicity fee for customized short plays. Secondly, it is combined with e-commerce and realized through live broadcast. Many racetrack players have won the first prize of short play through the first-Mover advantage, and have grown into head players.

According to the feedback from netizens, the paid live broadcast caused negative discussion from netizens. This is also because the mode of paid live broadcast is not as natural as that of domestic novels and music, and it will take some time to cultivate users to pay live broadcast.

6. Short plays are different. Short plays are more like video novels. Their advantage lies in the fascinating and sustainable plot development of the content side. Through the ups and downs of the story step by step, the audience is deeply tied to the whole story, and the audience is more willing to pay for the latest story.

7. With the announcement of Tik Tok's "new plan" to further improve the quality and quantity of short drama production, it can be seen that the realization of Tik Tok's video content will also be accelerated synchronously.