Regulations on real estate advertising 202 1

Real estate advertising regulations are as follows:

Advertisements of real estate projects such as pre-sale, pre-lease, sale, lease and project transfer introduced by real estate development enterprises, real estate owners and real estate intermediary service agencies.

Real estate advertisements shall not contain feudal superstitions such as geomantic omen and divination, and the description and rendering of projects shall not violate good social customs. If the real estate advertisement involves ownership or use right, the basic unit of ownership or use right should be a complete production and living space with practical significance.

If the price is clearly stated in the real estate advertisement, it shall be clearly stated as the actual sales price and the effective period of the price. The schematic diagram of the project location in the real estate advertisement should be accurate, clear and appropriate in proportion. Traffic, business, cultural and educational facilities and other municipal conditions involved in real estate advertisements, such as planning or construction, should be indicated in the advertisements.

Real estate advertisements involving internal structure and decoration should be true and accurate. The use of architectural design renderings or model photos in real estate advertisements shall be indicated in the advertisements.

legal ground

Regulations on the release of real estate advertisements

Article 1 In publishing real estate advertisements, we shall abide by the Advertising Law of People's Republic of China (PRC) (hereinafter referred to as the Advertising Law), the Urban Real Estate Management Law of People's Republic of China (PRC), the Land Management Law of the People's Republic of China and relevant state regulations. Article 4 Real estate advertisements and housing information shall be true, and indicate the construction area or interior construction area, and shall not contain the following contents:

(1) Commitment of appreciation or return on investment;

(two) the location of the project is expressed by the time required for the project to reach a specific reference;

(three) in violation of the relevant provisions of the state on price management;

(four) misleading propaganda on transportation, commerce, cultural and educational facilities and other municipal conditions under planning or construction. Article 5 No real estate advertisement may be published under any of the following circumstances:

(a) development and construction in the land that has not obtained the right to use state-owned land according to law;

(2) Building on collectively owned land that has not been requisitioned by the state;

(three) the judicial organs and administrative organs have ruled or decided to seal up or restrict the real estate rights in other forms according to law;

(four) the pre-sale of real estate, but did not obtain the pre-sale permit of the project;

(five) the ownership is controversial;

(six) in violation of the relevant provisions of the state;

(seven) do not meet the quality standards of the project, and the experience is unqualified;

(8) Other circumstances prohibited by laws and administrative regulations.