The origin of automobile trademark

Ford MUSTANG is marked with a running mustang, indicating that the car is extremely fast. Wild horses are rare wild horses produced in California and Mexico. They are used as a symbol of youth. Free verve this car has become an enduring brand-name sports car in America. The Swedish Volvo logo consists of two parts: an icon and a text mark. The Volvo graphic logo consists of two rings with an arrow pointing to the upper right corner. The Latin word "Volvo" in the middle means rolling forward, which means that the wheels of Volvo cars are rolling forward, and the company is prosperous and promising. Since Durant founded the American General Motors Company, he has combined or merged Buick, Cadillac, Chevrolet, Oldsmobile, Pontiac, Corvette and other companies, and turned the original small company into its branch. More than 20 kinds of general motors logos are taken from the first capital letter "GM" of the first two words of the English full name of General Motors Company. The cars produced by each branch still use their own logos. South Korea's Shuanglong "Dragon" is believed not only by the Chinese nation, but also by other Asian nations, symbolizing holiness and majesty. There is a touching myth in the legend of a beautiful nation: in ancient times, there were two clever dragons who practiced with all their heart, hoping to achieve a positive result one day. When the Millennium training expired, the Jade Emperor sent messengers to send them a pearl to ascend to heaven. They waited for a long time but did not report to the heaven. They were very confused and sent messengers to understand the reason. It turned out that the jade emperor neglected to send them two to heaven and only ordered them to send one. After the two dragon brothers got the Ascending Pearl, they refused to give way to each other and went to the Jade Emperor. The Jade Emperor was moved by this kindness and immediately sent another Ascension Pearl, so the myth that the two dragon brothers ascended to heaven at the same time was widely circulated and praised. Ssangyong Company named its logo after Ssangyong, abstracted the S in Ssangyong into a figure of eight, and danced like Ssangyong, indicating "Ssangyong" SAAB, also known as SAAB. It merged with Scania in 1968+099 1 and became an important base for American General Motors to produce luxury cars in Europe. SAAB's logo marks Saab at the top and Scania at the bottom with two overlapping circles, indicating that Saab is made up of. In Sweden, the crown and the phoenix symbolize the supremacy of dignity and authority, which means the nobility and brilliance of the car. Plymouth, also known as the downwind of Chrysler Automobile Company in the United States, has a graphic symbol, which shows Plymouth's creative spirit. This logo was made by the Dodge Division of Chrysler Automobile Company. The viper is one of the fiercest snake species in the United States. Its original intention is to use the viper as a symbol. The graphic trademark used here is a viper with a big mouth, which symbolizes the courage of the viper and indicates that the viper sports car is powerful and full of running energy. Mazda Mazda Automobile Company, formerly known as Song Tian, is the founder of the automobile company produced by Toyo Industrial Company, named after Song Tian's Pinyin. At first, the symbol of great use was an oval with two hands holding a sun, which meant that Mazda would have Mazda cars traveling around the world tomorrow. After Mazda cooperated with Ford, it adopted a new logo, and at the same time, the word "M" was also formed. The first capital letter of "Mazda" indicates that the company will fly to the new century with unlimited creativity and sincere service. The graphic logo of Lexus logo embeds the first capital letter of the English word "Lexus" in an ellipse. The word "Lexus" on the back of the car shows that Lexus cars are galloping on the roads all over the world. Pontiac logo consists of two parts: letters and graphics. The letter "Pontiac" is taken from a place name in Michigan, USA: the graphic symbol is an arrow with a cross mark, which indicates that Pontiac is an important member of General Motors and also symbolizes the safety of Pontiac cars. The arrow represents Pontiac's advanced technology and tackling key problems, and indicates that Pontiac's car has traveled all over the world. Lotus logo is inlaid with abstract lotus shape on the oval floor, with the word "Lotus" on it and the full name of founder Chapman (A? c？ b？ CHAPMAN) four English letters "a? c？ b？ C "is the main mass-produced sports car founded by British Chapman in 195 1 year. Because of its small scale, it has changed hands several times in the fierce competition, and now it has settled in Renault 1898 Louis? The three Renault brothers established Renault Automobile Company in Biyanggu, France. It is one of the oldest car companies in the world. The main products are Renault cars, official cars and sports cars. Renault logo is a pattern composed of four diamonds, which symbolizes the integration of Renault three brothers and automobile industry, and indicates that Renault can compete, survive and develop in infinite (four-dimensional) space. Rolls-Royce Motor Company was formed by the merger of Rolls-Royce Motor Sales Company and Les Motor Manufacturing Company, and was founded by Henry? Henry Royce and Charles? The three-dimensional logo of Rolls Royce named after Charles Rolls comes from the well-known "flying goddess". She bent down and stood on the head of the noble Rolls-Royce, her arms outstretched and she was wearing tulle and marching in the wind. Legend has it that Charles took Johnson's beautiful girlfriend Eleanor? Thornton designed and carved the statue of "Goddess of Flying" for this model, and it officially became the emblem of Rolls-Royce in 19 1. It is said that "Goddess of Flying" is made of pure silver, so it is coveted by many thieves. In fact, the Goddess of Flying used to be made of copper and zinc. It was made of tin and other alloys, but there was no silver. In order to prevent theft, the automobile factory has designed an ingenious mechanism on the basis of the car emblem. When someone pulls the Statue of Liberty, it will automatically retract, and the alarm system will be activated to scare away thieves. Rolls-Royce's flat logo is centered on two overlapping "R" s, with the name of the company's founder Rolls-Royce written on it, and the name of another founder Royce below. The superposition of the two "R" shows that the two have close cooperation. Adhering to the spirit of unity, forge ahead, sincere cooperation and joint venture, the double "R" logo is embedded in the upper part of the engine radiator grille, which echoes the statue of "Flying Goddess". When the two founders died one after another, the company's heirs changed the double "R" logo from red to black to commemorate the Corvette logo. The black and white flag with two flags nested in the ellipse indicates that the car is a sports car participating in the road race. The bow trademark on the red flag indicates that the car is made by GM Chevrolet Branch. The trophies and flowers on the national flag represent the cheers after winning the championship and the commemoration of success; The "Corvette" above represents the name; "1953" at the bottom left indicates the birth age of Corvette; The "1978" in the lower right indicates the production year of the car. Fuji, also known as Subaru, comes from the world-famous Mount Fuji. Subaru is also the Japanese pronunciation of the name of the bull constellation Pleiades (also known as "Six Stars"). In Greek mythology, Zeus, the master of the universe, turned the seven daughters of the giant god of the sky into pigeons and put them in order to avoid being shot by hunters. All we see are six stars. Where did the seventh star go? It is still a mystery. Fuji Company adopts the pattern of "six consecutive stars" as the symbol of Fuji Heavy Industry, which is formed by the merger of six companies, symbolizing the spirit of close unity and common progress among the companies. The Dodge logo uses the Dodge brothers' surname "Dodge" as a graphic logo, with a pentagonal image of a sheep's head and a small ram in the car. Two trademarks of Big Ram This trademark symbolizes the strength, fierceness and good dueling of Dodge cars, indicating that Dodge products are unpretentious, elegant and generous. Generally, the pattern similar to "Three Swords" in Buick trademark is a graphic trademark. Three swords with different colors (red, white and blue from left to right) installed on the grille of automobile radiator are arranged at different heights in turn, giving people an aggressive and climbing feeling. It means that Buick adopts top technology and Buick people bravely climb the peak. Buick's surname and the whole trademark are an eagle spreading its wings, which will soon fall on Buick's English letters. It symbolizes that Buick is an ideal habitat for eagles, which is in line with a China proverb: "Only a plane tree can attract golden phoenix". Romeo alpha? Romeo logo puts "Alfa Romeo" in the upper half of two nested circles. In the middle is the symbol of the Viconte family. Now it is also the city emblem of Milan. The red cross on the left is the symbol of the Grand Duke of Milan. The origin of the cross is of course related to Catholicism. On the right is a picture of a snake devouring the Saracens. It is said that the ancestors of the Duke of Veskangtai repelled Alpha, the "dragon" who brought disaster to the people in the city. Romeo Company adopted this pattern as a trademark mainly to commemorate the founder of Milan, Duke Visconte, and his family Porsche. The English logo of Porsche was adopted by Ferdinand, the founder of Porsche in Germany. The graphic logo of Porsche surname adopts the word "Porsche", that is, the coat of arms of Stuttgart where the company is located, which is located above the trademark, indicating that the trademark is owned by Porsche Design Company; The word "Stuttgart" in the trademark of Ma Fang indicates that the company is headquartered in Stuttgart; In the middle of the trademark is a good horse, which means that Stuttgart is rich in a rare stallion; On the upper left and lower right of the trademark are antlers, indicating that Stuttgart was once a good place for hunting. The yellow stripes on the upper right and lower left of the trademark represent the color of mature wheat, which means that black in the trademark refers to fertile land, and red in the trademark symbolizes people's wisdom and love for nature, thus forming a superb and profound picture. The exquisite and beautiful rural scenery shows Porsche's glorious past and also indicates Porsche's bright future. Opel, an excellent Porsche sports car that often watches TV sports channel programs, will see the emblem of "Circle Lightning" in large-scale international ball games, which is the symbol of Opel in Germany, implying that Opel's strength and speed are unparalleled. Opel will always be full of vigor and vitality. Germany Opel is a subsidiary of American General Motors and a window for GM in Europe. Opel was founded 100 years ago. At present, due to its contribution to the World Cup, European Championship and Davis Cup, Opel's products have spread to more than 65,438+000 markets in more than 20 countries around the world. Opel has maintained its position as the first automobile brand in Western Europe for five consecutive years, occupying 65,438+02% of the automobile market in Western Europe. Jaguar The British Jaguar logo is designed as a jumping jaguar with a vivid shape. Leon and William? Jaguar Company was developed on the basis of the fighting company founded by Villm in 1922. At first, it produced standard touring cars under the brand of "Swan", and later, under the guidance of the concept of "elegance, rhythm and space", it began to produce high-end cars under the name of Jaguar from 1935. After half a century's efforts, Jaguar has established an elegant and noble image among car fans all over the world. Gentleman's impression Because of the limited production and the gold content of the brand, owning a Jaguar car has become a symbol of personal superiority and elegant taste, a symbol of the preferred car of nobles, rich people, lawyers and bankers, and even the Queen of England is a loyal fan of Jaguar. Jaguar was taken over by Ford Motor Company in February 1990, but Jaguar is still in full swing. The representative models of Jaguar are SS 100, XK 120, XJ220, E-type, XJ6, XK8 and S-type Ford LINCOLN. Mr. Leland was founded in 1907 and was acquired by Ford Motor Company in the early days. Lincoln Motor is the first brand named after the president, producing high-end cars for the president and heads of state. Because of its excellent performance, elegant appearance and unparalleled comfort, Lincoln has been listed in the United States since 1939. Since President Roosevelt, Lincoln brand has been selected as the presidential car by the White House. The famous products are Continental, Mark 8 and City Car Navigator. Of course, the most famous car is the Lincoln review car that Kennedy took when he was assassinated. At present, most of the cars used in China are Lincoln city cars. The trademark of Ford USA is the surname of the founder of the company. Ford likes small animals, so the designer painted Ford as a running white rabbit, which makes people look lively and lovely.