The difference between purple Huizhou merchants and black Huizhou merchants

1. Cultural quality: purple Huizhou merchants have high cultural quality, emphasizing honesty and innovation, while black Huizhou merchants have low cultural quality and lack distinctive commercial culture.

2. Concept: Purple Huizhou merchants are characterized by being good at Confucianism, having Confucian thoughts and concepts, and paying attention to family inheritance and social responsibility, while black Huizhou merchants pay more attention to the interests of family members and pay less attention to social responsibility and public interests.