What brand is lumiere?

On June 65438+February 1 1, the second-line work J'adore-la Lumiere (JL) of Wan Xiquan, jointly created by Jin Ling and Wan Xiquan, was officially unveiled in Beijing, and its first product, "12 constellation series-Sagittarius", was released.

Artists, famous fashion designer Zhang Shuai and magician Feng Jun came to the release site in person, while "beautiful godmother" Zheng Mingming, artist Li Caihua, artist Hu Feng, artist Wang Lin, famous host Yang Lan, singer Fu and his wife, singer Zhang Ye, designer Guo Pei and host congratulated them through video.

"J'adore-la Lumiere is French, which means I love light and shine. We hope that the brand can make every woman shine. Jin Ling said at the press conference that J'adore-la Lumiere will focus on watches, and at the same time launch accessories and jewelry series, so that women can wear watches with appropriate accessories, thus making J'adore-la Lumiere an all-round luxury brand.

J'adore-la Lumiere's first work is "12 Constellation Series-Sagittarius" tourbillon Watch, which is another attempt of Jinling after launching the highly acclaimed "Feather into Butterfly" series in cooperation with Wan Xiquan last year.

Shen Huilin, founder and CEO of Wanxiquan Watch Co., Ltd. said that during the three years of cooperation with Jinling, they spent a lot of time communicating with top international watch masters abroad, learning different watch techniques and technologies, and connecting with the international community. After several years' accumulation, we decided to launch J'adore-la Lumiere (JL), a second-line luxury brand of Wanxiquan, and took the "12 constellation series-Sagittarius" tourbillon wristwatch designed by Jinling as the first product of JL.

"The starry sky is always the limit of human imagination. In Greek mythology, there are twelve constellations in a year, and each constellation has a story. " Jin Ling said that the 12 constellation is an international language regardless of geographical boundaries, and it is the most suitable as the first series of JL. Referring to the design of tourbillon watch "12 Constellation Series-Sagittarius", she said that this watch with the theme of ancient Greek 12 Constellation Myth skillfully combines diamond inlay and relief technology, puts the metal sculpture of the constellation theme on the checkered mother-of-pearl dial, and marks the month of the constellation with two "stars". The tourbillon window at 8 o'clock is cleverly decorated with diamonds in a crescent shape. The case is also inlaid with sparkling diamonds, just like the stars in the sky, and the ears are made into clouds. The alligator strap adds elegance and romance to the watch.

This series of watches is equipped with a self-winding tourbillon movement with a vibration frequency of up to 28,800 times per hour and a 50-hour power reserve, which gives people greater flexibility, allowing them to enjoy both the pleasure of manual winding and the convenience brought by automatic winding. After Sagittarius watches, other watches of 1 1 constellation will be launched one after another.

At the press conference, JL's hand-made handbag series was also displayed. Designers Zhang Shuai, Huang Zhibo (Little Dark Horse), Ruan, Zhu, Bing Bao Er, Xie, etc. who visited the launch site all praised the design and color of "12 constellation series" tourbillon, and praised the high cost performance of the watch.

Zhang Shuai, a designer, even said, "Few people will have many tourbillon with millions or more, but the tourbillon of JL is not only fashionable in design, but also reasonable in price. Everyone can afford it, and even buy a few watches to match the clothes. "