Why are Longines watches on Pinduo so cheap?

Longines watches with many products are relatively cheap for the following reasons:

1. Simplification of circulation channels: Pinduoduo, as a new e-commerce platform, conducts business in the form of "group purchase" and sells it directly to consumers, omitting the traditional intermediate links and making the prices of goods more affordable.

2. Use cheap raw materials: Many watches on the Pinduoduo platform are second-and third-line products from domestic small brands or foreign brands. These brands usually use relatively cheap materials, such as ceramic watchcases and plastic watchbands, so the cost is relatively low.

3. Self-built supply chain: Pinduoduo said that the watches, clothing and other products they sell on the e-commerce platform in Pinduoduo are from manufacturers rather than product agents, which can shorten the supply chain, reduce costs, speed up the product update cycle and promote the innovative development of brands.

4. Adopt cheap marketing methods: As a new e-commerce platform, Pinduoduo is characterized by social e-commerce, with more flexible marketing forms and low cost. Users with many products can attract new users through sharing in social circles, while the marketing expenses of many products are relatively low.

5. Selectively reduce profits: Pinduoduo said that their aim is always to "bring benefits to consumers". In order to achieve its own goals, Pinduoduo selectively reduced the profit of its products, so as to leave a better reputation and impression among consumers.

It should be noted that although the price of Longines watches with many products is relatively low, consumers still need to pay attention to the quality of goods and the reputation of merchants when purchasing, and try to choose merchants with high reputation and good evaluation.