Another century-old car brand was born! How did the stubborn Mazda become a century-old shop?

"When you go to Mazda, no wonder you are stuck in traffic."

▲ The root of all evil

This line in the movie "Black Gold" is often used by us to ridicule Mazda, but it is such an interesting and stalwart brand that celebrated its centenary birthday before the more famous Toyota and Honda, and became another century-old shop after the Japanese brand relay Dafa and Subaru, a young and energetic century-old shop.

Most domestic consumers' understanding of Mazda began with Mazda. Of course, some of them, like the agents, learned about it from the RX-7 driven by Takahashi Ryousuke in "Initial D", but in any case, these can only be regarded as the modern history of Mazda. Looking back at the development history of Mazda in the last century, you will find that it is destined to be different from other Japanese brands.

Mazdano (193 1 year)

1920, Noba Haizhong founded Toyo Cork Industrial Company in Hiroshima, but he became seriously ill the next year. In order to continue his career (actually making wine bottle corks), he handed over the responsibility of the company's president to Jujiro Matsuda who came back from Osaka, but Song Tian was obviously not satisfied with tinkering with cork products. 1927, he changed the company name to Toyo Industrial Co., Ltd., 193 1 year, the brand's first three-wheeled motorcycle, Mazda, was launched, which was the first time that Mazda's brand name appeared, and it was fixed as the company's brand name from now on.

As for why it is named Mazda, on the one hand, it is similar to the pronunciation of Jujiro Matsuda's surname Matsuda; on the other hand, it refers to the surname of Ahura Mazdā ā, god of light of ancient Persian Zoroastrianism. Otherwise, China's Mazda will be called Song Tian now, which sounds like a fake brand of Toyota and Honda.

Mazda trademark (1936)

Speaking back to Jujiro Matsuda himself, he was very interested in the machinery industry since he was a child. The first bucket of gold was earned by inventing "Song Tian Water Pump" to set up a factory. It's not surprising that Cork built a car, but at the same time, he contracted the production of Japanese Sakamoto rifle, which successfully expanded the company scale of Toyo Industry.

But now that you have eaten the rice bowl of arms, you can't escape the sanctions of arms. As mentioned above, the headquarters of Toyo Industry is in Hiroshima. Yes,1At 8: 00 a.m. on August 6th, 945, the US military dropped an atomic bomb over Hiroshima, and Jujiro Matsuda survived, just like the plot of the movie Wolverine 2 reappeared, but employees in other industries in Toyo were not so lucky.

R360 coupe (1960)

After World War II, Japan was in a great hurry, and the economical, practical, compact and flexible K-Car was vigorously promoted by the government. Mazda naturally followed the trend and entered this field, with R360 COUPE as the representative. In 65,438+0,960, it produced 23,465,438+07 vehicles, accounting for 64.8% of the total K-car production in Japan, which was a great success. Then at 196 1, Mazda signed a contract with Germany's NSU Automobile Factory (the predecessor of Audi) to acquire the technology of Wankel engine, which is the rotor engine in the minds of Mazda fans.

Cosmo Sport( 1967)

787B( 199 1 year)

1967, Mazda launched the Cosmo Sport sports car, which is the first car equipped with a mass-produced rotary engine in history. Of course, consumers are too old to hear it now, but RX-7 and RX-8 have always known it, but the peak of the rotary engine must be Mazda 787B, which is equipped with a 2.6L rotary engine with the original factory code R26B. 199 1 won the championship on the battlefield of the 24 Hours of Le Mans. Absolute strength also forced the event to modify the rules of Group C racing, stipulating that cars equipped with rotor engines are not allowed to leave. Although 1993 has restored the original rules, only Mazda has won this honor among the cars equipped with rotary engines so far.

MX-5( 1989)

The rotating engine won Mazda honor and put it in crisis. Before Mazda 787B won the 24 Hours of Le Mans, the high research and development cost of rotary engine and the oil crisis made it difficult. Fortunately, the capital injection from Sumitomo Bank (now sumitomo mitsui banking corporation) helped it get rid of the economic crisis. Ford Motor Company owned about 25% of Mazda from 65438 to 0979.

RX-7 FD( 199 1 year)

In the 1980s, with sufficient funds, Mazda officially became independent from Toyo Industry and became a "Mazda Joint-stock Company", which seemed to have a bright future. However, the1980s coincided with the Japanese bubble economy, and Mazda's drastic expansion of sub-brands and sales channels made it fall into business crisis again, and Ford also got out of the predicament again. Until 1996, the latter always held shares in Mazda. However, the story of their love and killing each other is too long to repeat. In the whole1990s, Mazda did not have many bright spots except RX-7 and MX-5.

Mazda 6(2002)

Time has entered 2 1 century. With the advent of mazda 6 and the slogan of ZOOM-ZOOM, Mazda has got rid of the long-term sluggish sales, but at the same time it has lost some attraction like rotary engine technology. But is it still a Mazda without tricks? 20 10, 10, Mazda put forward the blue sky technology, which is mainly aimed at optimizing the main parts such as gasoline and diesel engine, automatic manual transmission, chassis and body structure. Now it has been applied to the familiar Artz, CX-4 and other models, which can be said to be widely praised.

Mazda 3 Skyactiv-X(20 19)

But this is not the limit of Mazda. On the new generation Mazda 3 Chuangchi Blue Sky -X model, the new car is equipped with a brand-new compression ignition engine. The so-called compression ignition means that the combustion of fuel mixture does not need spark plug ignition, but directly depends on the movement of cylinder piston to compress it to combustion, which can greatly improve the power and fuel economy of the engine. In addition, the straight six engine and rear drive platform will also be applied to Mazda's models in the past two years. Today, with electrification becoming the mainstream, Mazda, which is doing the opposite, looks more cordial. It's you, Mazda

/kloc-in 0/00, Mazda brought us many black technologies such as classic models and engines. Although the agent is not the boss of Mazda, this does not hinder the love of Mazda. In the future, if Mazda China can improve its model introduction and practicality, I believe it can gain more fans. 100 is not the end. I believe Mazda's next 100 will be even more exciting!

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.