What is the difference between red wine and wine? Does wine have a cosmetic effect?

The difference between red wine and wine

Many people think that red wine is wine. But in fact, there are some differences between the two kinds of wine.

There are many kinds of wine. Generally divided into two categories: sparkling wine and sparkling wine. Still wine can be divided into white wine, red wine and rose wine. Sparkling wine is represented by champagne. In addition, sherry with brandy; With the addition of roots and bark, absinthe made by traditional medicinal liquor brewing method is the same wine. But generally speaking, we can divide wine into the following five categories:

(1) static wine-red wine, white wine and rose wine

(2) sparkling wine-champagne

(3) Add spirits-Porter, Shirley and natural liqueur.

(4) Flavoring wine-absinthe

(5) Pinot Noir

Next, it mainly introduces three kinds of static wine, sparkling wine and spirits.

Still wine: Still wine is also called still wine because it excludes carbon dioxide produced after fermentation. This wine is the mainstream product of wine, and its alcohol content is about 8%- 13%. According to grape varieties and brewing methods, it can be divided into white wine, red wine and rose wine.

Liquor only ferments grape juice, and the culture period is generally less than one year. The taste is refreshing, the tannin content is low, the fruit is rich and the acidity is obvious.

Red wine has been fermenting grape skins, pulp, seeds and juice for more than a year. Compared with liquor, it is rich in taste, contains tannin and has astringent taste. Because of its high degree of fermentation, it is usually not sweet, but liquor is more stable than liquor, and its shelf life can reach several decades.

The so-called "rose red" of rose wine is to describe its color. It is made by adding red wine to white wine, which can shorten the soaking time of red wine and make its taste between white wine and red wine.

Sparkling wine: it is named because it will produce carbon dioxide after two fermentations after bottling, and its alcohol content is about 9%- 14%. This wine is most famous for its "Champagne" produced in the Champagne region of France.

Hard liquor: Other high-concentration liquor is added during or after fermentation, resulting in a higher alcohol content than the first two, about 15%-22%. The culture period of this wine is long, and the mixed wine of different years and different producing areas has stable wine quality and long storage period. Spanish sherry is the best of its kind.

Composition of wine:

Wine is not just a solution of water and alcohol, it has rich connotations:

80% water. This is pure water in the biological sense, which is directly drawn from the soil with vines.

B 9.5- 15% ethanol, which is the main alcohol. After sugar fermentation, it is slightly sweet, giving wine an aromatic taste.

C. acid. Some come from grapes, such as tartaric acid, malic acid and citric acid; Some are produced by alcohol fermentation and lactic acid fermentation, such as lactic acid and acetic acid. These main acids play an important role in the acidic flavor and balanced taste of wine.

D. phenolic compounds. 1 to 5 grams per liter, mainly natural red pigments and tannins, which determine the color and structure of red wine.

E. 0.2 to 5 grams of sugar per liter. Different kinds of wine have different sugar contents.

F. Aromatic substances (hundreds of milligrams per liter) are highly volatile and varied.

G. amino acids, protein and vitamins (c, B 1, B2, B 12, PP). They will affect the nutritional value of wine.

Therefore, moderate drinking is beneficial to human health, which can protect blood vessels, prevent arteriosclerosis and lower cholesterol.

Taste wine

Tasting wine is not guessing wine, nor comparing wine. Tasting is to use sensory and non-sensory skills to analyze the original conditions of wine and judge the possible changes of wine. Objective and independent thinking ability is an important key to determine the accuracy of wine tasting.

Time: Wine tasting can be divided into blind products and contrast products, and the best time for wine tasting and wine tasting is about 10: 00 am. At this time, not only is there enough light, but people's spirit and taste can also be more concentrated.

Cup: The cup for tasting wine is also exquisite. The ideal glass should be a tulip cup with a thin body, colorless and transparent, and a shrinking mouth. Moreover, there should be four or five centimeters long cup feet to avoid the indirect influence of hand temperature on wine temperature when holding the cup body, and it is also convenient to observe the color of wine.

Order: If you taste a variety of wines at the same time, you should change from light to heavy, and don't spoil the taste of the latter wine because of the richness of the former wine. So the general rule is that dry white wine will come before red wine, sweet wine will come after dry wine, and the new year will come before the old year. However, you should also avoid drinking too much wine at one time. It is difficult for the average person to concentrate when it exceeds 15.

Temperature: When tasting wine, temperature is a very important link. If you drink at the most suitable temperature, not only the aroma can be completely emitted, but also the balance of taste can reach the most perfect state. Usually, the drinking temperature of red wine is higher than that of white wine, because its taste is stronger than that of white wine, so it needs higher temperature to extract its aroma. Therefore, even pure red wine or white wine will have different drinking temperatures due to factors such as wine age and sweetness.

red wine

Young tannic heavy red wine 14- 17℃

Mature red wine 15- 18℃

Young reddish wine 12- 14℃

New wine 10- 12℃

Rose red wine 7- 10℃

Chinese hard liquor

Light liquid 7- 10℃

Luzhou-flavor liquor 12- 16℃

Semi-drying at 7-8℃

Sweet white wine 4-6℃

Sparkling wine and champagne 7-8℃

The steps of wine tasting:

1. Sight (vision): Shake the glass and observe its slowly flowing feet (legs or tears); Tilt the glass at 45 degrees and observe the color and liquid edge of the wine (ideal in natural light). This step can judge the maturity of wine. Generally speaking, liquor is colorless when it is young, but with the increase of aging time, the color will gradually reflect from light yellow to slightly green; To mature straw color, golden yellow, and finally become gold and copper color. If it turns into gold and copper, it means it is too old to drink.

Red wine, on the other hand, will fade with time. When I was young, it was dark red with purple, then it gradually turned into positive red or cherry red, then red with orange or brick red, and finally reddish brown.

2. Smell: After shaking the wine, put your nose deep into the cup and take a deep breath for at least 2 seconds. Repeat this action, distinguish various smells, and analyze the aroma of wine from three aspects as much as possible:

Strength: weak, medium, obvious, strong and extremely strong.

Quality: simple, complex or pleasant, disgusting.

Characteristics: fruity, coquettish, botanical, mineral and spice.

In the life cycle of wine, the aroma presented in different periods is also different. The original aroma is the taste of wine itself; The second phase comes from the aroma produced in the brewing process, such as wood flavor, smoke flavor and so on. The third stage is the fragrance produced after ripening. On the whole, its aroma is related to grape varieties, brewing methods, wine age and even soil.

3. Tasting: Take a sip, and let the wine fully mix with the air in the mouth and contact all parts of the mouth by half gargling; At this time, tannin, sweetness, acidity, roundness and maturity can be summarized and analyzed. You can also swallow the wine to feel the final feeling and aftertaste of the wine.

Top Ten Famous Brands of Domestic Red Wine

"Legendary quality, a century of prosperity"-the most clear wine brand in place, but the brand is suspected of being old, so it should be updated from the perspective of legend, such as "updating the legendary concept from the perspective of achievement quality and romantic quality". The role of Castel Winery was only to make a wedding dress for Castel, so as to establish its popularity in China, but it didn't give Changyu much expected return. In the face of the malicious low-price attack of competing products, the 29 million yuan Cabernet Sauvignon also lost its original intention of making Cabernet Sauvignon high-grade. The above two items are considered as two major failures of Changyu's success in the past century.

"Authentic good wine, natural spirit"-selling advertisements, not clearly conveying differentiated demands, and lacking sufficient print media communication, it is difficult for consumers to know what they are talking about. After the integration, Great Wall faces the double losses of dealer network and simplification of duplicate products, but it also gives second-tier manufacturers a good development opportunity. On the one hand, learning the Great Wall is authorized processing by OEM, and on the other hand, it is an excellent performance in terminal construction.

"The dynasty of wine, the wine of dynasty"-a potentially dangerous brand, with no clear brand positioning and product demands, empty advertising slogans, no innovation in marketing and poor new product development in the past 20 years, has been closely watched by second-tier brands, and is the most likely brand to quit the top three. Sales are too dependent on East China, which can be described as dangerous. From the perspective of visual symbol management, the dynasty was successful, and the memory of Red Grape Manor was widely recognized by consumers. However, the ancient office buildings of the dynasty frequently appear in the CCTV weather forecast, but people can't find the feeling of "dynasty" at all.

"Wei Long dry red wine"-has always been the sales volume of the old four in the industry, but at the same time, we have to accept that consumers think it is the representative of low-end red wine. Vigorously develop low-end red wine, so that enterprises can quickly scale up and complete the original accumulation of enterprises, but consumers seem to have no other concept except remembering that Wei Long wine is cheap. Wei Long dry red wine won the title of national famous brand for four consecutive years, and was recognized as the only recommended brand in domestic wine industry by China Consumers Association, but it is hardly an effective reason to promote wine products. Therefore, Park Cunxi's celebrity advertising effect is also greatly reduced. Now in the face of the situation that the country has begun to cancel half-juice wine, it is time to be a brand and upgrade its grade.

"The land of grapes, sunshine all year round"-after a hard exploration of a new day, I finally found my dominant position. I am also talking about the place of origin, but it is much better than the Great Wall. It is easy for consumers to recognize and understand the demand that "good wine comes from the land of grapes". On the surface, Xintian's 14 yuan dry red is successful. However, I'm afraid only I know how much sacrifice Xintian will make. In the process of accounting, it is difficult to understand where the national tax, long-distance freight, high entrance fees, personnel salaries, advertising expenses, and especially the profits of dealers come from.

"Yunnan people drink Yunnan Red", "Yunnan has since bid farewell to the era when there is no famous wine of its own"-Yunnan Red quickly established itself in Yunnan with its unique culture and product formula, and then poured down with the help of the geographical advantages of Yunnan-Guizhou Plateau, taking Guizhou, Guangdong, Guangxi, Sichuan and Hunan, and then decided to use "Diaoyutai State Banquet Wine", also known as Top Gun, to send troops north. In addition to the high initial product price and large market operation space, another reason why Yunnan Red can sell well in the whole country is the wide recognition of "Yunnan customs culture" in the whole country. After all, red wine is a romantic, legendary and fashionable scene experience consumer goods, and Yunnan style has the attraction recognized by all consumers. Throughout the country, there are only three or two places that can produce local concept red wine and push it to the whole country. However, we also see that Yunnan Red has a long way to go to become a national brand, with transparent price and thin profit, which is not conducive to the development of new products and the marketing of national tastes.

"Effective communication, dry impression"-dry impression, a brand that became famous in less than a year, is taking a "road of experiencing consumption" in brand positioning. 8500 brand, the impression of joining has its own brand, making red wine as popular as beer, Tetra Pak red wine and beer bottle red wine, and joining hands with Xintian to build China red wine carrier, the news is flying all over the sky, which can be regarded as a master of brand awareness. But look calmly, is there a sales-oriented enterprise that can revitalize the market by hype alone?

Tonghua dry red wine, one of the oldest wine enterprises, was founded in 1937 in Japan. But apart from Wu Dawei's refreshing mountain wine, consumers have little impression. Because 70% of its categories are related to wild grapes and sweet wine, Tonghua will face great pressure to survive in the face of the decision of China Liquor Industry Association to cancel semi-juice wine. The image of mountain wine has greatly hurt Tonghua's brand. How to let consumers know that Tonghua is different from Tonghua will also be a big problem for enterprises. At the same time, it is equally important to give enterprises a clear positioning and tell consumers who I am and what characteristics I have.

Dragon emblem is dry red-from "European customs, the dragon emblem is fully expressed" to "the way for successful people to enjoy", and today "the dragon emblem is the supreme choice", the dragon emblem dry red has always taken a high-end route. Established in 19 10, this enterprise once cooperated with Pernod Ricard Group, the third largest brewing company in the world 15. Although it has fallen out of the top ten domestic sales, it still has enviable special sales channels. That is, four or five-star hotels in China occupy the first place, and Asian wines occupy the first place among high-end Asian restaurants in Europe. Its export volume accounts for 12.5% of the total national wine export, while the export volume accounts for 23.6% of the total national wine export. 200 1 Shanghai APEC Meeting designated Dragon Emblem as the designated banquet wine. Such enterprises are not without differentiated propaganda points, but the total amount of communication is not enough to let more consumers know the advantages of enterprises. In addition, Longhui Company has become the general agent of Hardy series products of Constellation Hardy Company, the largest wine company in the world, in China. I believe that the Dragon Emblem products that put down the aristocratic shelf and increase the investment in brand promotion will have new development.

"Shangri-La of the world"-Tibetan secret is not wine originally, but the mysterious culture of Shangri-La, which sells the invincible legend of Meili Snow Mountain, the pure melting water of snow and ice for Tibetan secret, and people's yearning for ideal life. Before being acquired by Jinliufu, Shangri-La Tibetan rice lacked sales channels and networks. After entering the network of 2000 distributors and tens of thousands of powerful terminal stores in Jinliufu, I believe the situation will be greatly improved. The biggest bottleneck in the development of Tibetan secrets is: "Fundamentally speaking, she is not a wine." Therefore, people who have long-term red wine consumption habits don't like her, but people who have no red wine consumption experience appreciate her. A snowy girl has a fresh and unique taste like highland barley. How to solve the mature wine consumers' recognition of Shangri-La's hidden secrets will be an important development topic.