How did the little sheep catch fire?

Rabbit sheep is a popular doll toy recently, which is loved by many fairies.

The original price of Bunny Sheep is about 100 yuan, and there are also dozens of imitation versions. So, how did the rabbit and sheep catch fire? If you play Tik Tok, you will find that Bunny Mutton is really super hot some time ago. Many people are recommending sending videos, and many netizens have been planted with grass.

Constellation, as a topic of great concern to women, has always been "fancy" by major brands, and cross-circle marketing cases are common. From the implantation of comics to the distribution of joint funds, and then to the joint holding of offline activities, brands can do their best to please potential consumers, but how to create freshness and play new flowers "sheep", this brand can't put it down!

Jinling Youzi Mutton is the first goat milk powder product launched by Yili Jinling. Golden pasture in the northern part of Brabyn, the Netherlands, was selected as the exclusive milk source, and goat's milk from Shaneng dairy goat was selected as the milk source. It combines many achievements of Yili 18 China infant nutrition research, and focuses on caring for the healthy growth of China baby with proactive formula.

As a goat milk powder product for infants and young children, Jinling Guanyouzi mutton takes the bleating of sheep as the core element, searches for Aries Bao Ma through online channels such as Weibo, and launches a social marketing to deepen the intimacy of this new brand in the eyes of young Bao Ma.

The socialized marketing of Jinling Guanyouzi mutton is aimed at the target group "post-90 s" mothers. Based on their accurate insight, the mother-infant brand and constellation culture are skillfully integrated, and this constellation theme marketing named "Looking for Notice" is launched.