How to promote your own store in Taobao

After opening a Taobao shop, Taobao merchants will definitely think about whether to promote it. Some merchants may think it is necessary to promote Taobao stores, and some novice merchants may not value it very much. Then, do you want to promote the store on Taobao?

Does Taobao need to be promoted when it opens a store? Taobao stores must be promoted. Unless you don't plan to be a store, you must naturally find ways to promote Taobao stores.

How to promote the newly opened Taobao shop? First, the promotion method in the station

1, perfect keyword

When browsing products on the platform, many people prefer to search with keywords, because keywords can well reflect their own needs. In order to better improve traffic, as a shopkeeper, we must learn to choose a simple and unpretentious keyword according to the characteristics of our goods.

2. Optimize the main map to attract customers.

I believe that as long as we understand the traffic mechanism of e-commerce platform stores, it is not difficult to find that stores with clear and beautiful main pictures often have high click-through rates and can promote a transaction. The main picture is not only related to the click rate, but also directly affects the collection and purchase of goods in the store.

3. More discount activities

As the name implies, it is to consume the product package in the store, which can get more products at a lower price, which is helpful to bring click-through rate and traffic to different products and lay another foundation for the promotion and drainage method.

Second, the promotion method outside the station

1, wechat promotion method: you should use everything around you to promote your store. For example, the WeChat that everyone plays now can send a WeChat circle of friends. Of course, boring Taobao links can't attract customers. You can put a funny or cute photo with a short sentence of literature and art, and then follow the link of your shop. At this point, you are finished.

2. Microblogging promotion method: There are many beauty bloggers and clothing experts in Weibo. It is illegal to use Weibo to promote shops that are more conducive to people's understanding. When using Weibo to promote, be careful not to violate the rules, and don't directly match the store links when publishing. This is illegal operation. The photo and store name you want to match have been crawled to the front page, so that your customers will not be robbed by others.

3. Baidu Post Bar Promotion When promoting Baidu Post Bar, we must be careful not to enter the wrong post, such as clothing and cosmetics. If the released product does not meet the requirements, you will delete the content you sent. When posting, you must first say that your products are of good quality, and then send them to your store.

Taobao stores must be promoted unless you don't plan to do it.