What are the styles commonly used in domestic packaging design?

In domestic packaging design, there are many different styles with their own characteristics. The following Zhonghui design lists some common packaging design styles:

Traditional cultural style

China has a long history and culture, and the application of traditional culture in packaging design is also very common, such as traditional painting elements, calligraphy and so on. Traditional elements such as Dunhuang art, charm of Han and Tang dynasties, blue and white porcelain can be applied to packaging design, so that products can immediately show nationality and regional culture.

Simple modern style

Simplicity and modernity are popular styles in today's society. Simple lines, bright colors and elegant fonts can effectively enhance the overall image of products and support identification. Some high-tech sharp tools, plates, high-tech products, office equipment and so on all adopt this style.

Cartoon style illustrations

In today's market environment, cartoon and illustration elements have become popular design patterns. This style refers to the packaging design characterized by cute and interesting shapes. Like improving the vitality and interest of products, the audience is also wider. This design can be oriented to food, cosmetics, home and other markets dominated by young people and heterogeneous groups, so it is very popular.

Realistic style

Realistic packaging design refers to the design that hopes to reflect the truest external world and the trend of the times. Real-time photos, food picture reproduction, positioning simulation and other forms make consumers intuitively impressed by the taste and texture characteristics of goods. Many daily necessities, consumer goods and daily necessities often adopt this style, thus highlighting their concern and persistence in the product itself.

latest fashion

Fashion style emphasizes fashion elements, with the characteristics of emerging, avant-garde, avant-garde and subculture dominated by fashion, and adds some bold colors, graphics and shapes to the packaging. This style is usually used to attract the beliefs of young, fashionable, creative and personalized consumers, and is also used in industries with intensive demand for advantages such as clothing, watches, jewelry, perfume and various health products.

In short, the packaging design style is flexible and changeable, and often a variety of styles are combined to create a visual aesthetic effect that meets the needs of customers and the basic psychology and consumption norms of the consumer market. Only by choosing a suitable style, combining with some good specifications and professional knowledge, can the product characteristics and visual image be perfectly matched and realized through paper packaging and other forms of expression.

Zhonghui Design Packaging Design Works

The above is the design scheme of Zhonghui, a professional packaging design company. I hope it helps you.