Why did Jeon Jung Kook sing the World Cup theme song?

At the opening ceremony of the World Cup, Jeon Jung Kook, a member of Korean popular group BTS, sang Dreamer with local singer farhad Gubas.

After the opening ceremony, Jeon Jung Kook's new song Dreamer quickly reached the top of the online music platform iTunes, becoming the fastest theme song of the World Cup in history.

In 2022, FIFA World Cup Qatar 2022 invited Jeon Jung Kook, a member of Korean popular group BTS, to sing the theme song for two possible reasons:

First of all, BTS is the most influential pop group in Asia, especially its member Jeon Jung Kook.

BTS (BTS) is a Korean men's singing group founded on June, 2065438 13. It consists of seven members: Kim Nam Jun, Jin Xizhen, Min Yunji, Zheng Haoxi, Park Jimin, Kim Tae Hyung and Tian Changguo.

After its establishment, the troupe has appeared in various entertainment variety shows around the world and actively participated in the activities of many international organizations. It is not only a Korean idol star, but also a banner representing the Korean cultural and entertainment industry.

Secondly, BTS has the largest number of female fans in the world, and Jeon Jung Kook has also made a hot search on social media in China.

The fans of BTS are mainly young female fans, especially in Asia, where there are many female audience fans, which will help more female audiences to understand and pay attention to the World Cup.

After Jeon Jung Kook sang the theme song at the opening ceremony, his name quickly became the top 2 on the social media platform in China, second only to the keyword "World Cup Opening Ceremony".