What is the development history and brand background of Toyota in Japan?

Toyota (トヨタ) is one of the top ten automobile industry companies in the world and the largest automobile company in the world. 1933, Toyoda Kiichiro set up the Automobile Department in Toyota Automatic Loom Factory. 1937, the Automobile Department officially became independent from Toyota Automatic Loom Factory and established Toyota Automobile Industry Corporation. The early Toyota, Crown, Guangguan and Corolla were famous for a while, and the recent Cresida and Lexus luxury cars were also famous. Toyota is one of the top three companies in the world in terms of car sales, sales volume and popularity. Toyota produces all kinds of cars, including Volkswagen, high-end cars, vans, sports cars, four-wheel drive and commercial vehicles.

Toyota was founded by Toyoda Kiichiro. 1895, Akio Toyoda was born in Japan and graduated from Imperial Middle School in Tokyo, majoring in mechanical engineering. At the end of 1929, Toyoda Shoichiro personally inspected the automobile industry in Europe and America. 1933 "Toyota automatic loom factory" established the automobile department. Akio Toyoda's classmate Ichiro Kumabe bought him a German DKW front-wheel drive car from Germany. After two years of disassembly research, he finally built a GI car in August of 1935. This car has two strokes and two cylinders, a wooden body and a leather roof.

1934, Akio Toyoda decided to set up an automobile factory. 1937, Toyota motor corporation was established with an initial capital of120,000 yen and more than 300 employees.

From the end of 1936 to the beginning of 1937, the sales of Toyota domestic trucks have been sluggish due to poor quality. After Japan launched the war of aggression against China, the army purchased a large number of trucks, and all Toyota's stock cars were sold out, and Toyota made a lot of money.

1950 In April, Toyota Motor Music Sales Company was established. 1In June, 950, when the Korean War broke out, the US military placed a huge order of 4.6 billion yen, and Toyota developed rapidly. 1952 On March 27th, Toyoda Shoichiro died of a sudden cerebral hemorrhage due to excitement. 1974, Toyota and Hino, Daihatsu and other 16 companies formed the Toyota Group, and at the same time formed a cooperation network with more than 280 small and medium-sized enterprises. 1in July, 1982, Toyota Motor Corporation and Toyota Motor Sales Company merged again and officially changed its name to Toyota Motor Corporation.

Toyota's products cover automobile, steel, machine tools, electronics, textile machinery, fiber fabrics, household necessities, chemicals, construction machinery and construction industries. 193, the total sales reached 85.283 billion dollars, ranking fifth among global industrial companies. In 200 1 year, the automobile output was 4.45 million vehicles, accounting for 9.4% of the world automobile market. In 2006, Toyota sold 8.808 million cars worldwide.

Toyota Company of Japan has become the largest automobile manufacturer in the world and plays an important role in the world automobile production industry.

Toyota's three oval logos have been used since 1990. The big ellipse in the logo represents the earth, and the two ellipses in the middle are vertically combined into a T-shape, representing Toyota. It symbolizes Toyota's confidence and ambition in the future.

The brand of this enterprise ranks 100 in the top 500 world brands in 2006 compiled by the World Brand Laboratory.

In 2008, it ranked fifth in the world's top 500 income list.