How to learn new media operation?

As for how to learn the operation of new media, you must be able to teach yourself, but you can't spend money. The following are some methods or approaches that I think are very useful for self-study of new media operation:

1, learning the location of the treasure: Mile Mile Mile I have to say that Mile Mile Mile is a treasure. They are all talented people and they speak very well. They like it very much. A good animation community has become a treasure-house, and there are many videos of courses related to new media operations, all of which are introductory courses.

? 2. Old-fashioned learning base: Netease Cloud Classroom Netease Cloud Classroom has many courses operated by new media, with different prices. However, it is not recommended to pay for some courses (local tyrants are free, just be happy), and some free courses are still good. Here is a recommendation for the new media study room that the rookie watched at that time. Although each video is very short, it is still useful to Xiaobai in general.

3. Don't take the bait: Free courses for operational education institutions Due to the popularity of Internet operation, many operational education and training institutions have been born. In order to attract users, these institutions will release some free courses, most of which are intercepted from official paid courses. At that time, I saw free courses in major semi-private schools, free courses in Warm Rock and free courses in three classes.

4. A mixed gold rush shop: In an era when idle fish can be sold, no one will give up the business opportunity of selling information. There are all kinds of information on the idle fish, such as postgraduate entrance examination, examination, C language, Python, and of course, Internet operation and new media operation.

But! ! ! The information on idle fish is mixed, although some of them are very cheap, but the content is really composed of all kinds of messy and incomplete information, euphemistically called 10G information. In fact, when I came back, I found that it was all plagiarized posts and public links on the Internet. The most pit is that some are not cheap, and the information given inside is not so good! (! ! ! Don't ask me how I know, just say I had a friend's experience.

5. The predecessors planted trees and enjoyed the cool: paying attention to benefit sharing is probably a new media platform with a lot of traffic. There are traces of various new media people's activities in it. These new media people usually use some welfare materials to attract your attention to their zongzi numbers. This is a kind of mutual benefit. You get the new media operation materials you want, and they get attention. You can normally receive the basic content of new media operation+content operation tutorial+new media channel gameplay tutorial+new media. ?

6. Industry leaders: Well-known Zongzi numbers Some well-made Zongzi numbers about operational contents are also sources of information, such as Notes of Brother Bird, Operation of Oblique Brain and Top Copy.

7. The book has its own golden house: the basic version of the operation book: the light of operation, learning operation from scratch, tipping point, copywriting training manual, and growing hackers.

Advanced edition: entrepreneurial difficulties, an advertiser's confession, positioning, sense of participation, influence, mob.

You can look at my learning process:

How to learn new media operation: a journey of zero-based rookie