How should we adjust and transform during the epidemic?

This epidemic is overwhelming, spreading all over the world, and its impact is immeasurable. This is a crisis and a good opportunity. After SARS in 2003, the upsurge of Internet economy was ushered in. What kind of craze will this epidemic become? Let's look at the analysis that Teacher Ye brought us.

Some people say that since the tuyere is here, we still have to work hard. When the tuyere comes, pigs can fly, so I am not as good as a pig. No, no, no, there's another sentence. After the wind blows, all the people who fall dead must be pigs.

The biggest difference between people and animals is that people have cognition, people can think and reflect, while animals rely on instinct; However, the biggest difference between people also lies in cognition, which leads to different perspectives on problems and different ways of treating people and things. Some people focus on the enjoyment of the moment. If there is wine today, they will be drunk today, which is more pleasant. Some people have a plan for a rainy day, and everything has a plan A and a plan B. Whether it is good or bad depends on personal judgment and cognition. There is a saying that Zhi Zhi will decide, decide and then be quiet, be quiet and then be safe, be safe and then care, and then get it.

This sentence is really great. Those who know how to stop at the right time will eventually gain something. However, it is extremely interesting that I find this sentence can be understood in reverse: it is true that Zhi Zhi will eventually gain something, but if it really stops, it must have been "gained" by some prophet. The so-called knowledge is "what a bosom friend wants"-knowing clearly what he wants every minute at any time! Let me explain: first of all, what a bosom friend wants is to know what he wants. This is the initial intention, this is the ultimate goal, and this is the original plan. Then, because you know, because you know what you want, you have the ultimate goal, and then you know "what is the standard for considering problems" This is consideration, consideration is decision-making, and decision-making needs standards. Standards come from your understanding of the ultimate goal, which is conducive to achieving the ultimate goal. You can do it, but it is not conducive to the ultimate goal. This is what I said at the beginning-"follow the interests and don't stop at the interests; Then, with "clear and effective decision-making criteria", the heart will be quiet, just as a person clearly knows what he should and should not do, and he will be more relaxed. Next, he can decide-with the criteria for decision-making, his heart will calm down and he will know that if there is a situation, he will act according to the criteria. Then when the situation really comes, he will make up his mind easily. This is centering-making up your mind is deciding. Once you make up your mind, the next action will be natural-stop the behavior that is not conducive to achieving the ultimate goal at present. This is the end. Therefore, this is called "a bosom friend wants it, and then it can stop." "In plain Chinese, you really know what you want, and then you can stop and stop those behaviors that are not conducive to the ultimate goal." When you really know what you want, all obstacles will disappear. "

Then the arrival of this epidemic has brought us more thoughts. We can use this period of the epidemic to think about what we really need according to our own ideas. Only by knowing what you want can you get Zhi Zhi.

Similarly, in the face of difficulties, the teacher also explained four divination images in the Book of Changes. I ching is our great and precious wealth. We don't have to use the Book of Changes to predict the future, but we should use the thinking mode of the Book of Changes to guide our behavior, so that we can face setbacks, hardships and even how to deal with opportunities.

65438+ Tungua is the third divination after Gankun. The main divination of stationing divination is divination, the divination image is thunder, the divination image is ridge and the divination image is water. Thunder can stimulate the development of all things, and mountain water can nourish all things. Spring thunder germinates everything, and everything is born, which is difficult to find. This kind of divination is intended to highlight the difficulties in the birth of things. However, anyone who keeps pace with the times and breaks through difficulties will flourish, which is known as Tun in ancient times.

2. Kangua, twenty-nine of the sixty-four hexagrams in the Book of Changes, the main hexagrams and the guest hexagrams are all water, which means learning Kangua, learning and repeating. Learning a hurdle is a heavy hurdle. It means heavy risk. The host should act cautiously, maintain the relationship with the guests in good faith, achieve mutual benefit and win-win results, and overcome the difficulties together. The hurdle is to take risks for water (cantaloupe) and make use of risks. The elephant said: a bright moon shines in the water, but there is no trace of shadow. Fools should go down and get it and touch around in the air. Explain that in this epidemic situation, it is still necessary to treat customers sincerely and be cautious. Two or more parties should hold a group to keep warm and spend this dangerous situation together.

3. Guagua, Jane, Yijing 39 Gua, the main Gua is the root, the mountain is the mountain, the ridge is the ridge, and the water is the water. Both subject and object are passive, and the subject and object are slightly weaker than the object. The host should take appropriate initiative to communicate with the guests, which may gain some benefits. It means that the mountain is high and the water is deep, and it is very difficult. Life is full of obstacles and you are not afraid of danger. It is wise to protect yourself. It can be explained as follows:

Career: Everything is difficult at the beginning. Stick to it, and it will have a good result. Life is not easy, first of all, you have to ask yourself, Xiu De raises a gender. When you are in trouble, you have to ask your friends for help. You can't take risks in action. You must be gentle and firm, stand by and do your best.

Doing business: starting a business step by step, taking risks and asking for trouble. We should strengthen business ethics and cooperate sincerely with others. When you are in trouble, you should not be ruined, but take care of yourself. Joint action can enliven market competition.

4. Dilemma: Forty-seven of the sixty-four hexagrams in the Book of Changes, the main hexagrams are hurdles and the water is water. The guest is the friend, and the cloth is the ze. Osawa fell into poverty because of water leakage, aquatic plants, fish and shrimp. Yang is in the shade, just for soft cover, like a gentleman's intelligence is difficult to show, in a sleepy place, so it is called drowsiness. Although you are in trouble, stick to the right path and enjoy it, and you will succeed and get out of trouble. The more you suffer, the less impatient you are. If you are in trouble, you should take your time and you will get out of trouble.

Through the analysis of these divinatory symbols, I am inspired that the more difficult it is, the more I should keep integrity, not deceive and play tricks on myself, be calm, constantly accumulate strength and take root. Treat others sincerely and hold a group to keep warm.

? Later, through two historical stories, Mr. Ye told us the tragic experience of being eager for success and being eager to make moves.

After talking about the essence of ancestors, let's take a look at the equally serious epidemic. How did we face it in 2003? It also broke out in winter and spring and swept the world. How do successful enterprises stand out from this predicament? This is almost the same as what our ancestors said. Ctrip did not rely on layoffs to make a living as most enterprises did during the SARS period. Not only did he not lay off employees, but he also constantly optimized business processes, cultivated employees' ability and got together with employees to keep warm. Sure enough, after the end of SARS in June, people who stayed at home for three months went out to travel like an explosion, and Ctrip's business ushered in a big explosion. Six months after the end of SARS, Ctrip became a listed company with a market value of $654.38+09.5 billion. As Liang Jianzhang told all the staff during the SARS period, Ctrip will be better after SARS. After SARS, Ctrip really got better.

Similarly, so is New Oriental. SARS came suddenly, and the Beijing municipal government stipulated that all training schools must be closed. No one dares to go out again, no one will sign up again, and the tuition will be paid back. The book of New Oriental suddenly appeared a gap of 20 million, and the advance payment could not be refunded. I didn't break the contract, and I didn't escape. He first borrowed 20 million from his friends, then 7 million, and so on. Until June, when the school resumed classes, students flocked again. As the hexagram shows, don't panic in the predicament, face it calmly, and after the difficulty, success will come.

In every crisis era, a number of successful enterprises will emerge. These companies have an important feature: they have the confidence to grow in the crisis and completely transform themselves in the crisis.

Everyone knows, or knows, that Buffett is the rich old man from abroad who doesn't want him, but few people have analyzed why this old man is so rich. By analyzing Buffett, Mr. Ye showed us a road to success-not a shortcut. That is compound interest thinking. Let's look at the welfare formula first.

Berkshire Hathaway is actually a closed-end fund. He bought shares by holding shares. You can't redeem your investment in Berkshire, you can only sell his shares to other investors, which is why he can last forever. He has always maintained the thinking of compound interest.

The core of compound interest lies in delaying gratification and long-term thinking. Why do most people in China now earn money by buying a house, but they can't wait to jump off a building when they lose money by buying stocks? Is the stock market not going up? In the past 30 years, S&P in the United States has risen by 900%, Hang Seng in Hong Kong has risen by 824%, and Shanghai Composite Index has risen by 287% since 777 points in 1993. Then why do most people who buy stocks lose money? This is because buying a house is a long-term behavior, because buying and selling real estate is relatively complicated, people are more willing to hold it for a long time, and the convenience of buying and selling stocks is ridiculously high. It is precisely because of these differences that long-term thinking and delayed satisfaction are expounded from another side.

Another outstanding feature of Buffett lies in his reverse thinking. He is brave when you are afraid and afraid when you are brave. At 9 1 1, Buffett didn't sell a single stock. In 2003, SARS and this epidemic, he said that he would not sell a stock, because he thought that the epidemic would not change the prospects for 20 to 30 years. Based on long-term thinking, Buffett chooses industries he is familiar with, such as banking and consumer industries. Most of the companies he controls are stable companies, such as Bank of America, Apple and Coca-Cola. Short-term profit is not much, but in the long run, it is definitely the best choice for steady growth. Buffett has more than14 billion in cash in his account. He often jokes: I like financial crisis from the bottom of my heart. Because when there is a crisis, the money in my account can be used to buy good things.

There is a poster of American baseball player ted williams on the wall of Buffett's office. Ted only plays what he does best. This poster well explains the characteristics of Buffett's investment, that is, doing what he is best at and not distracting himself.

Buffett's office is not in the busiest part of Wall Street in New York, but in Nebraska, a very quiet place in the middle of the United States. Because of silence, you can be safe, because of safety, you can worry, because of worry, you can get it. Buffett spends 80% of his time reading and thinking. He spends the most time on the most important things. Therefore, the Buffett we see is calm, wise, rich and focused, which deserves our reflection and study, learning from his focus, learning from his long-term thinking, learning from his compound interest thinking and learning from his delayed satisfaction. These are all very important assets for us. Wealth is more important than anything else.

So what should we do in the face of this epidemic? Do this, and you will be suddenly enlightened:

1. Introspection: Fully introspect, adjust your life schedule, and be self-disciplined, whether good or bad. Only by eating a good meal, sleeping soundly and being mentally prepared can we meet the future in a fuller state.

2. Stick to the long-term: Just like Ctrip, just like New Oriental, just like Buffett, only by sticking to the goal all the time can we break through the crisis.

3. Take your time: Many people do a lot of things, but only see the benefits, but ignore the risks. There is a cloud in my heart: a bright moon shines on the water, but there is no shadow. Fools have to go down and get it, and there is nothing to touch around. Regardless of the risk of rash advance, the final exchange may be a dream of Liangshan heroes.

4. Take precautions: If you are worried about whether it will rain tomorrow, the best coping strategy is not to find out whether it will rain tomorrow, nor to be mentally prepared to get wet, but to take an umbrella when you go out.

If you are a company or enterprise, then we need to do the following:

1. Maintain cash flow: accounts must be started. Think about how much receivables you still have, how much cash flow you still have, how long you can last, and how long the team can last? If it is less than half a year, it will be very dangerous. That suggestion is that if you have inventory, it is recommended to make a profit immediately and get the money back first. For example, travel agencies can think about whether it is possible to pre-sell your products in advance.

2. Internet upgrade: offline stores must arrange private domain traffic as soon as possible and establish online sales channels.

Rule 3.2/8: Seize 20% of energy-intensive businesses, cut off non-main businesses with low profits, reduce labor costs, and get together for heating.

4. Practice internal learning: improve business processes, improve service quality, care about customers and meet retaliatory growth.

Finally, whether it's work or study, you can do the most important things when you are full of energy. Spend the most time on the most important things, and keep calm in good times and bad times. Keep learning and improving, because in the long run, investing in your brain will be the biggest compound interest. Find your own sweet spot in groping, concentrate on your career, and accumulate our successful life with long-term thinking and compound interest formula!

Ps: The writing style is limited, so it is inevitable that there are some omissions or mistakes in the text. I hope I can get your correction and communicate. I'm Zhou, and I look forward to your criticism!