Weibo, Little Red Book, Tik Tok, which is popular?

Weibo is the earliest and largest early new media platform. After 80, 90 or even 70, users have the highest quality and the strongest consumption power, but relatively speaking, their crowd vitality is not that high. So if there is no good exposure form, it is difficult to make an effect. Weibo Popular, Weibo Real-time, Weibo User Ranking and other services are the best exposure positions. If you want to promote Weibo, you can start with these three. Let the search crowd find you in the first time, but like some industries, such as tarot, divination and emotion, it is difficult to access the search page because of the limitations of the major pages in these industries, and the content of the search page is not good, so it is difficult to gain trust. At this time, it is also necessary to build a personal ip, deeply analyze and publicize yourself, and rich content will be displayed, and users' trust will be stronger. To sum up, the quality of tourists,

Compared with Weibo, Little Red Book Platform is a very active platform. After 90 and 00, there are many people and the traffic is very accurate. It can be said that its algorithm is very subtle, but now the management of the platform is very strict, it is difficult to get high traffic for notes, and notes are not collected everywhere. Many people died in the collection, but the previous period was not enough. For example, I read at least 500 thousand or 600 thousand before sending the note. This is because the platform will have a lot of traffic and exposure. But now, if you include a note that is not particularly prominent, ordinary people can only get one or two hundred exposures. It's hard to keep exposure. Without the help of professionals, this bottleneck is difficult to break through. The most important thing for Xiaohongshu is to set up his own personal account with clear positioning, including notes, and some means of operation and maintenance. Take some time to do the account well. Coupled with some optimization methods, it is best to rank keywords and get accurate traffic.

Compared with the above two platforms, Tik Tok platform can be said to be the platform with the largest traffic pool, and the exposure of the same works is also the largest. But the disadvantage is that the customer base is wider, less accurate and the cost of obtaining customers is lower. Both Little Red Books and short videos focus on content output, and good content is the foundation. Good content takes time, from script to shooting to editing, not everyone can do it, and it is not so easy to call the roll. Professional things still need to find professional people.

To sum up, the tourist quality in Weibo is greater than that in Xiaohongshu and Tik Tok, and the exposure algorithm is greater than that in Weibo and Xiaohongshu. This is just a personal opinion.