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Brand naming daquan

How to name a trademark and how to give it a good name is not an easy task. My clients often give i query these names in batches in order to apply for a trademark, mobilizing all employees in the company to think, but none of them can be registered. Naming a trademark is as difficult as naming a child. Everyone wants to use happy and auspicious terms, but now the number of trademark applications in China reaches one million every year. These nice names have been registered by others. Trademarks and names are different, and the same category cannot have duplicate names nationwide. Therefore, it is really distressing to name a trademark. Trademark system has not been implemented in China for a long time, but in ancient China, trade names (shop names) were valued. Many of these Chinese time-honored brands have evolved into trademarks, and the naming method of trade names has directly affected the naming of trademarks. It is difficult for us to study the origin of time-honored brands one by one, but we can appreciate their profound cultural connotations, such as "Tongrentang", "Quanjude" and "Donglaishun", which are all good brand names. After the founding of New China, the trademark system in China was abolished and replaced by "digitalization" and "unification". For example, middle schools use digital numbering: No.1 Middle School, No.2 Middle School and No.3 Middle School ... In big cities, the serial number can be compiled to three digits, and all bookstores in the country are called "Xinhua Bookstore". The time-honored brands left by our ancestors are also scattered. After such destruction, people's understanding of the trademark system has basically returned to zero. Although China has re-established the intellectual property system, it will take two generations for people to restore the concept of using trademarks and respecting others' trademarks. So far, people's naming of trademarks is not mature. There are several ways to name a trademark: 1, and take the place name as a trademark. For example, the beer produced in Qingdao is called "Qingdao", the beer produced in Beijing is called "Beijing", the beer produced in Harbin is called "Harbin", and there are some "Nanchang" beers. Jingdezhen ceramics directly uses Jingdezhen as a trademark. According to the provisions of the Trademark Law, place names above the county level cannot be used as trademarks generally, so it is basically impossible to simply use place names above the county level as trademarks now. 2. Trademarks directly promote the use of goods. For example, "perpetual brand" bicycles and "perpetual brand" locks ... these words with exaggerated propaganda are also unregistered according to the provisions of the Trademark Law. Although we can still see the appearance of trademarks such as "Libai", with the improvement of the trademark system, such trademarks should not appear again at any time in the future. 3. Use some symbolic objects or the names of people's favorite flowers, birds and animals as trademarks. For example, according to statistics, hundreds of Great Walls have been registered. Phoenix has a Phoenix camera and a Phoenix bike in the list of well-known trademarks. Everyone is familiar with Phoenix Smoke, Peony Smoke and Peony TV ... The trademark law does not restrict the registration of such trademarks, but these words have been repeatedly registered for a long time. 4. Take famous scenic spots as trademarks. Lushan, Huangshan and Taishan are widely used in various commodities. None of these early ways can be applied to the current trademark naming, and even the significance of reference is gone. Recently, some very bad naming methods have appeared: 1, next to famous brands, which means registering trademarks by copying, translating and imitating well-known trademarks. The most typical way is to use well-known trademarks at home and abroad as suffixes or prefixes, such as ×××× Crocodile and Valentino ×××××. In fact, it is very old-fashioned to be next to famous brands. The purpose is to confuse consumers and make them think that they are famous brands or related to them. The idea of such a trademark application is still very marketable, because the recognition ability of ordinary people is limited, and those who are close to famous brands can often open the market quickly in a short time in this way. Although we can find examples of well-known brands becoming well-known brands themselves, in the current market legal environment, this method is by no means a long-term practice of regular companies. "Zhejiang Crocodile" was sued when it made itself a famous brand, and the hard-earned trademark was wasted. Once consumers recognize the behavior of being close to famous brands, it will have a very bad influence and make people hate it. This kind of brand-name behavior itself is trademark infringement, which is already very severe now. In the long run, this is not worth it for the company. 2, alongside celebrities, is to use the celebrity's name or its homophonic registered trademark, such as "Nicholas Tse" (Nicholas Tse) as the trademark of antidiarrheal drugs, with "Benla lamp" (Ben? Bin laden) as a trademark of lighting. A very lively thing happened recently. There is a man named Xue Cun in the literary and art circles. His name was registered as a trademark for condoms. It is said that he is very angry and ready to sue the applicant and the user. If a celebrity directly registers a business in the name of a celebrity >>

Where can I see the name of a brand, remember?

Catalogue of Encyclopedia of Enterprise Names: Chapter I Introduction of Enterprise Names 1. Take the market as the principle 1. The name of the enterprise is Gold Mine 2. The name of the company is Image 3. A good business name is prosperous 2. Based on the beneficiaries of business and enterprise 1. Eight characters and enterprise name should be coordinated 2. The enterprise name and the five elements in the eight characters should be used properly. 1 focusing on products and business projects. Attract corporate names. Create an image name 4. Guided by the long-term development of enterprises 1. Give a sustainable name 2. Give a general and attractive name 3. The name of an enterprise shall conform to the international standards. Chapter II Principles of Enterprise Name 1. Three simple principles of enterprise name 1. Simple 2. Change 3. Difficulty 2. The entry point of enterprise name is 1. Named from the perspective of customer satisfaction. Named from the perspective of management itself. Named from the perspective of products and services. Naming from the perspective of place names. Named from the perspective of market goals. Naming from the perspective of cultural connotation. Named from the perspective of market competition. Named from the perspective of animals and flowers. Named from the perspective of wealth and style. Named from the perspective of 10. Business naming taboo 1. Business naming taboo words unlucky II. Business naming taboos are similar 3. Taboo words in business names are obscure 4. Commercial naming taboo polyphonic words 5. Bad intention of commercial naming taboo 6. The third chapter of the taboo strange business naming skills 1. Good symbol naming method 2, self-selling and boasting naming method 1 Boasting state 2. Have superb skills. Have high manufacturing technology. Boast of good quality. Boast of low prices. Special customary nomenclature 1. Idioms used in some industries. In the long-term naming process, four methods of words, five methods of lofty and elegant naming, six methods of auspicious oral color naming, seven methods of colloquial naming, eight methods of name fusion naming, nine methods of deep meaning and implication naming, ten methods of catering to customers, eleven methods of metonymy naming, twelve methods of alias naming, thirteen methods of product raw material naming, fourteen methods of thing symbol naming, fifteen methods of trademark brand naming and beautiful font naming have been formed. Pronunciation nomenclature 1. Try to avoid indecent homophones. 2. Pay attention to the elegance of pronunciation. 2. Pay attention to the coordination of initials and finals. The fifth chapter is the application of mathematical theory of business naming. 1. Mathematical calculation of commercial nomenclature. 2. Notes on Commercial Naming 8 1. Application of Five Elements Mathematical Theory in Industry. 3. The five-element attribute classification of the industry is 1. Belongs to the industry of gold 2. Belongs to the wood industry 3. Belongs to the water industry. It belongs to the industry of Fire 5. Industry Belonging to Native Land Chapter VI Brand and Trademark Planning 1. The current situation of trademarks in China is 1.8 million. Enterprise 2 only has a trademark of 1 10,000. Trademark warning record 3. Trademark is the "top priority" 2. How to name a trademark 1 The name of the enterprise should be prepared. 2. Enterprise names should be different. 3. The name of the enterprise should be worthy of the name. 4. The name of the enterprise should be clear at a glance. 6. The name of the enterprise should be pleasing to the ear. 7. The name of the enterprise should be kind and beautiful. 8. The enterprise name should be valid. Trademark naming skills 1. Basic principles of product naming. The best is word mark 3. Nickname 4 in English. The uniqueness of a trademark is very important. Integration of enterprise naming and brand trademark. Integration of domain name and brand trademark. Avoid similarity with other famous trademarks. Understand several factors involved in product naming. Criteria for judging brand names 1. Standards of brand personalization II. Standards of brand internationalization. Standards of brand culture. The standard of brand appeal. Brand identifiability standard Chapter VII Origin of the names of eight famous enterprises 1. Maotai-the name of wine originated from the place name 2. Wahaha-Enlightenment of Xinjiang Children's Songs III. Tongrentang-an influential time-honored brand 4. Robust-the legend of brand. A Marlboro brand comes from names and places. 7. The rise and fall history of Ford Motor Company brand. 8. Exxon-by far the most expensive renaming. Chapter VIII Industry Naming Standard 1. The name of the real estate is 1. The form of real estate name. Naming and positioning of real estate projects. The name of real estate has entered the standard era II. Automobile brand name 1. How to name a new car? Psychological principles of automobile brand design. Highlight the characteristics of automobile products. Induce beautiful association 5. Conform to the cognitive law 6. Pay attention to the universality of brand logo 7. Pay attention to the formal beauty of brand logo 8. Appreciation of famous cars iii. Name the wine product 1. Name the origin protection products of Shaoxing wine. The name and market operation of health wine. The name of the zone is 1. Talking about the place names in Beijing. Street naming logic III. Street naming culture iv. Innovating street naming and shaping human landscape 5...> & gt

What are the names of women's clothing brands? What are the domestic women's clothing brands and China women's clothing brands? A complete collection of domestic women's clothing brands. China women's dress brand daquan

Encyclopedia of domestic women's brands, Encyclopedia of China women's brands; What women's brands are there in China? China women's clothing brands are collected here, including the top ten women's clothing brands in China. People who want to know about China women's clothing brands may wish to have a look.

First place, Aitan

(Established in 19 15, one of the top ten women's wear brands, a famous French brand and a branch of the famous leisure sports brand ETAM Group)? Second place, Gloria Gloria.

(Top Ten Women's Wear Brands, China Women's Wear/Autumn Wear/Summer Wear Kochi Brand, Guangzhou Ge Feng Clothing Co., Ltd.)

Third place, only women's wear.

(at 1975, top ten women's wear brands, world famous brands, Danish famous brands, brands under the best-selling group)

Fourth place, Inman.

(Top Ten Women's Wear Brands, Hubei Famous Brands, Hubei Famous Trademarks, Wuhan Taihe Clothing Co., Ltd.)

Fifth place, tea show

(Top Ten Women's Wear Brands, China Women's Wear Kochi Brand, Hangzhou Yuan Di Fashion Design Co., Ltd.)

Sixth place, brother

(Founded in 1977, a well-known trademark in China, one of the top ten brands of women's wear, a famous brand in Taiwan Province Province, and Taiwan Province Brother Clothing Co., Ltd.)

Seventh place, Taiping bird

(Top Ten Women's Wear Brands, Top 500 Private Enterprises in China, Top 0 Private Enterprises in Zhejiang 100, Taiping Bird Group Co., Ltd.)

Eighth place, Qiushui Yiren

(Zhejiang Impression Industry Co., Ltd., a leading enterprise in women's wear industry in Zhejiang, a famous trademark in Hangzhou)

Ninth place, Pai Hui.

(High-profile best-selling brand, chain organization brand, large-scale well-known clothing enterprise, Hangzhou Pai Hui Clothing Co., Ltd.)

Tenth place, Xianqiao women's dress

(Top Ten Women's Wear Brands, Large Modern Clothing Enterprises, Zhejiang Jiuzi Industrial Co., Ltd.)

According to my experience, the popularity of search engines and Taobao products, briefly introduce the top ten women's brands listed above.

The company name should be tailored for the enterprise. Easy to remember and catchy, unique in creativity, strongly attracting your customers.

The name of the company should reflect the corporate culture and quality. A good name is a living advertisement, which is an essential skill for enterprises to seize the opportunity.

The name of the company should be the cohesion of the enterprise and the printing machine with rolling financial resources.

Chanel Gucci hollister Burberry Armani Bali missoni Versace Givenchy Ferragamo Prada Calvin Klein Chloe Kenzo

Automobile brand collection Aston? Martin

Audi

Alfa Romeo

German BMW Motor Works (Bavarian Motor Works)

dash

Honda

Byd company limited

Beautiful; Handsome; France Peugeot

Buick

Bingley

baic

Bugatti

Baojun

endless flow

Chang'an

the Great Wall

strong/robust wind

Chuanqi Maya

Daihatsu

common people

avoid

southeast

east?wind

Emgrand

Dongfeng Shen Feng

Ferrari

order

Toyota

Ford

Fukuda

Granular activated carbon (same as granular activated carbon)

Japanese hippocampus

hummingbird

red flag

Huapu

Huatai

Yellow Sea

Hafei

lucky

Jeep! Jeep!

Jianghuai basin

jaguar

gold cup

Haimenkou

Geely global hawk

Kangnung

Cadillac

Kreisler

koenigsegg

Karry

Lamborghini

Luxury cars produced by Rolls-Royce in the UK.

Lexus

Renault (variant of Reginald) (m.)

Lifan

lotus

Lincoln

Suzuki method

land breeze

Rand luhua

Lotus car

idea

machine gun

Mazda automobile

Maserati

Maybach

mini-car

Na Zhijie

Highly commended

Aubert

Pagani

Chery

daily production

Roewe

Ruiqi

Saab

mitsubishi

Double ring/circle

Ssangyong

Subaru

Skoda

Hereditary aristocratic rank

* * * Art

Weizmann

Headquartered in Sweden)

Lin Wei

Wuling automobile

puzzling remark

Modern Times

Chevrolet car

Citroen

Seat yongyuan

Infiniti

England

FAW Group Corporation

China

recover

Zhongtai

The names of free companies are Daquan Beijing Rough Trading Co., Ltd. and Beijing Hongwei Trading Co., Ltd. What do you think of these two companies?

Name a children's wear brand 10 1. Apollo: The ancient Greek god, son of Zeus and Leto, and twin brother and sister of themis; Sun god; Full name Phobos? Apollo (Phobos Apollo)

2。 Pandora: A woman made of clay by hephaestus, endowed with a kind nature by the gods.

3。 Personally, Pandora is feminine and should be more suitable for children.