What does Taobao commodity crowd label mean?

Taobao crowd tag refers to an attribute classification of Taobao backstage big data according to personal buying habits and the trading behavior of goods sold in sellers' shops, thus dividing buyers into different tags. Taobao can also recommend the goods it needs, which can contribute to the transaction rate, so sellers must do a good job of crowd tags in their shops.

What does Taobao commodity crowd label mean?

Taobao crowd tag is actually an attribute classification of Taobao background big data according to personal buying habits and the trading behavior of sellers' stores selling products.

In this way, buyers are divided into different labels, and Taobao can also recommend the goods it needs, which can promote the transaction rate, so sellers must do a good job in the crowd label of their stores.

What are the label types?

(1) buyer label

1. Specific attributes of the buyer: gender, age, constellation, region, Taobao account level, Taobao reputation, etc.

2. The buyer's recent search, browsing, collection and purchase, purchase of baby records, etc.

3. Buyer's order attributes: customer unit price, category preference, style characteristics, purchase frequency, purchase channel, etc.

(2) Product label

1, baby release: release category, attributes, keywords, materials, styles, etc. Form the initial crowd label of the product.

2. After the baby is put on the shelves: at the initial stage of browsing, collecting, purchasing and purchasing, the specific attributes of the buyer have formed the baby label.

(3) Store labels

1, the store baby label is combined with the buyers who browse, collect and buy in the store to form the store label.

2. When the baby's label overlaps with the buyer's label of the store, it is commonly called intersection; Such a system recommends the most accurate labels, and such free traffic is also the largest.