Why do businessmen believe in the power of ghosts and gods?

There are ghosts and gods worship in Xia, Shang and Zhou dynasties, and only Shang Dynasty attaches the most importance to it. No matter how big or small things are, God is required to possess people. The ghosts and gods worshipped by Yin people are actually their ancestors, that is to say, Yin people believe that their ancestors will become ghosts and gods after their death, which can bring good fortune to future generations. For example, Pan Geng's remarks before he moved to Yin used the power of his ancestors to persuade or threaten his officials to listen to his opinions. Pan Geng said, My ancient ancestors were older than you, and now you are my people. If you are harmful to my thoughts, you will betray your ancestors, and your ancestors will abandon you and will not save you. There are also famous Shang ministers worshipped by Yin people, such as Yi Yin, Wuxian, ancestral home, Baoheng, etc. Because Yin people played a great role in Shang Dynasty, they imagined that they had the same ability to reduce happiness as their predecessors.