How to write soft text, soft writing skills and mask soft text examples in WeChat business?

1 Emotion * * *

What is the most important thing in writing a copy? Of course, with the emotions of consumers! But this is really difficult! Now let's take a look at the means of WeChat business:

What is the most important thing for a woman? Maintenance, of course! If you can't maintain and dress up, what should your husband do if he finds a mistress? Don't be afraid, come here to buy skin care products and keep them until you are 20 years old!

You can stop us, but you know what? If you don't join us now, I will make you unattainable in the future.

Want to make money? But you can't save face? Afraid that friends will look down on you and protect you? Look at those stars who are not selling products!

Common sentence patterns of WeChat business: Being poor is not terrible, what is terrible is that people who are better than you work harder than you.

Sometimes the biggest obstacle to success is your ignorance and laziness.

2. Picture description

It is very important to express your emotions in the copy, but there is a good unconventional way to express your emotions, which is to create a picture and tell a story to deeply attract the audience.

The situation of masked soft text is as follows:

1 There is no natural beauty, but we apply a mask every day.

2 acne mask: boyfriend and acne can't have both.

3 hydrating mask: inject some water into your age.

4 mask copy: there are not too many interesting souls and not too many beautiful faces.