Fortune Telling Collection - Fortune-telling birth date - 2. What are the SEO functions to explain the baby title?

2. What are the SEO functions to explain the baby title?

Optimization function and skills of baby (product) seo title

Everything has a key point. The key point of Taobao optimization lies in customers' preferences. We give customers what they like, and so do the optimization methods. By learning new and understanding Taobao seo title optimization skills, everyone can increase the store traffic by 200%. Here are some experiences to share with you. 1, what is the title SEO optimization? The title is the entrance of goods. In order to better display goods and find a more accurate source of traffic, it is necessary to optimize the title.

2. The purpose of title optimization: higher search ranking, better customer experience and more effective clicks.

3. Standardization of title optimization: Taobao has a certain standardization of baby titles when it comes to new products. Here I list six points that are not conducive to title optimization.

4, Taobao SEO keyword stack: It is often seen that some sellers put several similar keywords in a baby title. For example, there are boots, boots, boots, high boots, snow boots, flat-heeled boots and flat-bottomed boots. Attention should be paid to the title keywords, and excessive use should be avoided.

5. Abuse of symbols: keywords surrounded by symbols will lead to a decline in the weight of baby in Taobao search results. The use of symbols will be explained in more detail in later courses.

6. Title repetition: There are many homogenized products in the newly opened stores, and dozens of baby titles are the same. Some sellers directly copy and paste the titles, and some people say that they haven't changed the titles for half a year, which is not conducive to title optimization.

7. Violation of Taobao high-voltage line: It means that there can be no words such as shanzhai, high imitation and * * * * in the title.

8. Abuse of brand words: Baby is not selling Nike or Adidas, but the title appears Nike and Adidas.

9, pay attention to sensitive words: don't confuse famous brands such as: what, what, the same paragraph for women's wear, add a similar seven spaces.

10, title keyword space: around 2009 and 10, many sellers use diagonal lines instead of spaces. Of course, many sellers do this now. In fact, slashes are equivalent to spaces. For example, searching for girls' watches, girls' blank watches and girls' diagonal watches, searching for ladies' bras, ladies' blank bras and ladies' diagonal bras, the results are exactly the same.

1 1, Taobao SEO keyword equivalence principle: a word =B word, such as computer = computer bra = bra ladies watch = ladies watch, this is to be tried again and again, but b word is not necessarily equal to a word. When we searched for women's watches, we saw that there was no word for women's watches in the title of the third box, but there was a word for women's watches.

12, the use of keyword characters: the text in the symbol will reduce the search weight, the text in the symbol can enhance the user's feelings, and the text in the symbol can highlight the promotion.

13. Use of keyword positions: keywords at the front of the title, core keywords, brand words, keywords at the middle of the title, sub-core words, category words or attribute words, main function information, product model, and keywords with the end of the title for auxiliary functions.

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