Why is The Beautiful Secret not popular?

The possible reasons why beauty tips are no longer popular are:

1. Product reason: There are few products with secret beauty products, and the products are not comprehensive. Without a complete set of beauty products, only focusing on the make-up series may not meet the long-term development needs of consumers.

2. Lack of spokespersons: Due to the personal problems of Li XiaoLu, the former brand spokesperson, no one sought her endorsement, and no one spoke for the brand's beauty tips, which may affect the brand's exposure and recognition.

To sum up, the reason why beauty tips are no longer popular may be related to incomplete product categories and lack of spokespersons.