Fortune-telling fission poster _ Fortune-telling poster

Pay attention to the poster of WeChat official account-WeChat official account promotes fission. How do you get information when you pay attention?

Does anyone know how to generate exclusive posters with their avatars and nicknames on the official WeChat account? This function can only be realized with the help of third-party plug-ins. The name of the plug-in should be Poster Pass.

Its main function is: click the menu at the bottom of the official WeChat account to automatically pop up exclusive posters, with their own fan avatars and nicknames-inviting subordinates to pay attention, the system can automatically count the relationship between superiors and subordinates-inviting a specified number of friends to pay attention-and the system can automatically push gifts.

Because it has fission properties and is spread in the form of posters, it is quite easy to promote the official WeChat account. Now the official account of WeChat is getting harder and harder. From the communication point of view, this function is quite good. Personally, I think it is worth a try.

How to play WeChat official account poster? Wechat official account poster game introduction. Some time ago, WeChat launched a new function. WeChat official account characters can be shared with friends through posters, and the circle of friends has been screened. So how to play the official account poster of WeChat WeChat? Next, Bian Xiao will introduce the official WeChat account poster game of WeChat APP.

WeChat APP WeChat official account poster gameplay details:

Just open the article on WeChat official account, choose a paragraph at will, and after long press, several "share" buttons will pop up. After clicking, you can share it with friends. What you are sharing is a picture, which contains not only this paragraph, but also the name of the official WeChat account and the QR code corresponding to the official WeChat account.

Compared with the link of the article, the image format undoubtedly greatly enhances the exposure, because the QR code is attached, which is conducive to the vigorous promotion of the official WeChat account.

The above is the introduction of the official WeChat account poster game of WeChat APP, which may still be in the testing stage. At present, this function is only available on the latest version of iPhone+6. 3. 30 WeChat, and not all iPhone users can experience it. Let's look forward to the official launch of this function in Bian Xiao.

Wechat WeChat official account promotes fission map. Several people are concerned about how to obtain information. 1, main title

The main title of the poster is the most important part of the whole poster. Users can see clearly and be attracted without clicking on the big picture.

The main title should be able to understand the pain points of the target audience, refine the needs, and give the corresponding "solutions." That is, you need to find the "attraction" that the target users are interested in.

The main title must be clear, we must not pursue miscellaneous and many, we must pursue small and refined, as long as we focus on one pain point at a time.

2 copy: short, flat, fast, compact and direct enough for people to understand at a glance, without thinking, guessing what you mean by this copy.

The font must be large enough. When you first see the headline, you will receive the message you want to express at the first time. A very simple standard is to send it to a circle of friends, and others can see the text of this theme without clicking on the picture.

2. Subtitle

Subtitles, as the name implies, have two purposes: ① to highlight the course name, and ② to supplement the main title with other pain points. You don't have to have subtitles, it depends on the specific situation.

3. Photos of lecturers

There is a real photo of the lecturer in the middle of the course poster, and it is very large. Using real photos will generate trust and attract users' attention more easily.

4, lecturer endorsement

It is necessary to post all kinds of awesome experiences and titles of lecturers on the course poster. Just like using real photos, it will also increase authority and trust, and let users believe that this lecturer is not an empty shell, and the awesome things he has done are more convincing. Note: it is best to put the title related to the course content, and try not to put it if it has little to do with it.

5. Curriculum Outline (Welfare)

Some products are complicated and need to be disassembled to show users what the specific content is and what value it can bring you. If it is a course, you can write a course outline or list the benefits that are attractive to the target users: free courses, electronic materials, physical products and so on.

6, big coffee recommendation

There are two ways:

(1) Find various KOL, authority, or an industry standard certification as a guarantee. The purpose is to let users know that with these endorsements, the credibility is higher.

② Recommended by real people. Let's take a look at the poster above, with avatar+nickname as credit endorsement. Compared with a strange poster, people are more inclined to choose people they know and things recommended by big coffee in the industry.

7. Limited time and limited income

It is not enough to have the above elements. Users are tempted, but they are still worried about the price. What do we do? At this time, we usually set a price anchor point or short-term income for users.

Regular examples: original price 199 yuan (crossed out), limited time special price 39 yuan;

Limited time special 19.9 yuan, only before1000;

Scan the first 99 codes and send XXX data immediately.

People don't know how much a product costs. There is no "internal valuation system" in human mind to tell us the value of something directly, but to estimate the value through comparison, the so-called price anchor point.

Moreover, generally speaking, these benefits are very attractive, completely needed by the target group, obviously packaged, and some are even more attractive than the theme itself.

The purpose is also very simple, and finally attract users to buy again and improve the conversion rate. In addition, it also highlights the urgency and scarcity, suggesting that users are in a hurry and mobilizing their fear of loss.

Therefore, these course posters should also be priced according to this principle, and the gap between the original price and the current price is several times. Even if everyone knows that it is a routine, it can't escape the weakness of human nature (loss-avoiding psychology).

8. QR code

We have paid a lot for the last step. The location of the QR code can be in the lower left corner or the lower right corner.

Sometimes, you can add a copy of the call to action, for example:

Scan the code immediately, first come, first served.

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