Why are there so many people in Zhihu?

Many people blame Chen Ping, mainly because "a life of 2000 yuan in the suburbs of Shanghai is better than a life of 3000 yuan in the United States".

So many people have seized this point and got in the way. In fact, people outside the system and outside the party like Chen Ping have a shortcoming, that is, "their words are not rigorous enough", and they are easily caught by people and attacked by the public.

To tell the truth, from my personal understanding, I don't think Chen Ping said anything wrong, but his language is not rigorous and the preconditions are not clear.

Why are there so many people in the mile?

It can be said that Chen Ping perfectly fits the design concept of the product manager. Chen Ping is very popular only in Li Li. Other media platforms: Tik Tok's headlines are not as popular as this person. In closed communities such as Zhihu and WeChat official accounts, there have been criticisms.

Different platforms have different division of labor. Weibo is responsible for the circle and offline, and Zhihu is responsible for the professional discussion of interests or industries. The theme of BiLi is youth's value recognition.

Why is Chen Ping's video sticky? Because his values are very clear:

1, studying arts and sciences: We are together because of knowledge.

2. Foreign public opinion war: Dare to break the western academic authority.

3. Serving the people at home: not afraid of capital and rejuvenating the countryside with conscience.

It doesn't matter whether the theory is correct or not! It doesn't matter if there is dry goods! What matters is value recognition (we are brave and conscientious intellectuals). As long as you can screen out a group of people who resonate in the barrage and comment area, you will win.

Billie Billie's business plan describes their users' portraits: Generation Z, most of which refer to young people born after 1995, who are mainly students, have a certain cultural accomplishment and are full of personality. Chen Ping's personal design caters to the appetite of users: a knowledgeable grandfather is serving the country and the people and challenging the West.

Contemporary young people are lonely, and they need to find a group of like-minded friends, and Mile Mile provides such a platform. So you will see that the comment area and barrage are very active, where users speak slang that outsiders can't understand. This kind of value identification meets the psychological needs of young people. "Learning knowledge in Mile Mile" is as absurd as "watching the history of drama in Qing Dynasty", and killing loneliness is the core experience of Mile Mile Mile.

Young students are not satisfied with boring questions and want to play their social value, so they will fight with Chen.

Besides, Chen Ping is a physicist, an economist and a think tank. Pink scholars have more style than pink stars.

The most important thing is that students have not been beaten by society. I'm not old enough to talk about marriage, so I have no feeling about exporting beautiful women. The concept of consumption is limited to campus, so I have no idea about a monthly salary of 2000. Therefore, although Chen Ping has a lot of critical comments, in the eyes of his audience, it is neither painful nor itchy.