What is fighting fish to help people sleep?

This kind of sleeping anchor is called ASMR anchor, which is seiyuu anchor.

ASMR (English: autonomous sensor meridian response, abbreviated as ASMR) is a kind of "ear sound" that makes people feel happy and unique through a series of sounds. As a pure "exotic".

ASMR first appeared on Youtube, was introduced to China around 20 14, and gradually appeared on platforms such as Netease Cloud Music, Bili Bili, and Cat Ear FM. Subsequently, several major live broadcast platforms, such as Huya and Betta, emerged a lot of anchors making live content of ASMR.

At first, most of these ASMR contents were trigger sounds, scene deduction, natural sound effects and so on. Such as knocking, rubbing, squeezing foam paper, eating potato chips, simulating rain and waves, can help the audience relax, so ASMR content is also used to help sleep.

The White Paper 20021Exercise and Sleep recently released by China Sleep Research Association shows that there are more than 300 million people with sleep disorders in China, which also proves the market potential of ASMR in sleep assistance.

National rectification:

However, because the ASMR content is not very professional, basically the equipment can be used, so a large number of anchors with different technical and moral levels flood into the track to spread vulgar and pornographic content in the name of helping sleep.

As early as 20 18, the national office of "eliminating pornography and illegal publications" severely rectified the pornographic and vulgar content of ASMR in the special action of "Net 20 18" and went offline on several platforms. Today, the reporter of Phoenix Network E-commerce Research Institute found that such content showed signs of "recovery".