Fortune Telling Collection - Comprehensive fortune-telling - What are the profit models of the website?
What are the profit models of the website?
In China, there are about three large C2C websites, Yi Bei (now acquired by Yi Bei), Taobao (owned by Alibaba) and Yibai (Yahoo and Sina).
This kind of website has a large audience, it is difficult to establish credibility, and the promotion and operation costs are high. It is recommended to adopt this model, which requires caution, unless there are sufficient advantages and sufficient funds in a certain professional field.
The second way for websites to make profits: Online advertising is a common way for websites to make profits, with various forms, ranging from Banner and LOGO advertisements to Flash multimedia animations and online movies. From the perspective of charging methods, charging by click is more popular. Google, Baidu and other search engine websites mainly use this advertising method. Last year, Google made a profit of $365,438+billion.
600 million dollars), basically from this kind of advertising.
Advertising revenue can also be realized on your website. As long as you have more browsing groups (preferably some kind of professional browsing groups), you have the conditions for charging website advertisements. Of course, you can also earn a certain profit as an advertising partner of a large website.
In addition, the concept of "narrow advertising" is popular now, aiming at more professional browsing groups, rather than general traffic, so that the proportion of its effective users will be greatly improved.
The third way for the website to make profits: mobile operation services such as SMS ringtones. In recent years, the internet SMS ringtone download has not only brought more thoughtful service and more exciting ringtone MMS to mobile phone users, but also provided a very good profit model for major websites. Once, the business income of SMS ringtone accounted for about 40% of the total income of the three major domestic portals, which shows its importance.
In China, there are still some bottlenecks in the way of online retailing, such as the trust of capital flow and the underdeveloped logistics. Therefore, many online retailers in China are in the information flow stage, and the specific realization is often "online matching and offline trading"
In the specific situation of China, the flower website found a very feasible operation mode, that is, the Internet website cooperated with flower shops around the country to graft, which successfully solved the problem of logistics localization. Moreover, flower websites and flower shops all over the country have formed a relatively mature and standardized internal settlement mechanism, providing users with a better platform for sending flowers in different places, and even some websites have launched a global flower delivery service.
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