Writing materials for enterprise success

A poor man lived a hard life, and a rich man sympathized with him, so he became kind and wanted to help him get rich. The rich man gave him a cow and told him to farm well. When spring comes and seeds are sown, he can stay away from poverty in autumn. The poor began to struggle in hope. But in a few days, cows will eat grass and people will eat, and life will be more difficult than in the past. The poor thought, it is better to sell the cattle, buy some sheep, kill one first, and the rest can have lambs, and when they grow up, they can make more money.

The poor man's plan came true, but after eating a sheep, the lamb was not born and life was hard. He couldn't help eating another one. The poor thought, if this goes on, it is better to sell the sheep and buy them into chickens. Chickens lay eggs soon, eggs can make money immediately, and life can be improved immediately.

The poor man's plan got his wish again, but the days have not changed, and he has lived a hard life and can't help killing chickens. Finally, when there was only one chicken left, the poor man's ideal completely collapsed. He thinks there is no hope of getting rich. Why don't you sell the chicken, make a pot of wine and drink three cups, and everything will be fine.

Soon spring came, and the kind-hearted rich people sent seeds with great interest, only to find that the poor people drank pickles, the cattle had long since disappeared, and the house was still very poor. The rich man turned and left. Of course, the poor have always been poor.

Many poor people have had dreams, even opportunities and actions, but it is difficult to stick to them. According to an investment expert, the secret of his success is: when you have no money, no matter how difficult it is, don't invest and save. Stress will help you find new ways to make money and pay bills.

Character forms habits, and habits determine success.

Storyteller's story

In Norway, a storyteller went to bars, kindergartens and primary schools to tell stories, and met a Chinese lady while eating. The lady kindly advised him, "Since you don't have a job here, you might as well go to China to teach foreign languages. At least have a stable career and income. " The storyteller was surprised and seriously corrected the lady's words: "Madam, I am a freelancer. My major is walking the streets and telling stories for the people. How can you say that this is not a profession? "

After dinner, the lady sighed with emotion to her western friends: "Look at his poor storytelling. He didn't know what to eat after the last meal. He didn't appreciate me helping him find the way." It seems that we China people are still good. We are here for a decent job, a middle-class salary, a small building with bare hands ... "Westerners look at her with wide eyes and are full of pity for her. The lady left her husband and 10-year-old daughter and went to a foreign land alone. She hasn't seen her family for four years. Westerners can't stand the long-term separation of husband and wife and children, and it is great pain for them that family members can't reunite. This kind of pain is a life defect that foreign buildings and high salaries can't make up for.

In the eyes of westerners, it is cruel to pay such a price for success and getting ahead. Is there only such a superficial standard for success in life? Why do China people always talk about heroes with wealth, luxury houses, degrees, white-collar workers and other materials? In my opinion, the meaning of success is very rich. Living happily with your family is a success. It is also a success to do a good job in the post. Trying to overcome your bad habits is also a success. Everyone has a different understanding of success, so how can we stick to it?

Success and details

Once, a lady flew from Qingdao to Beijing by plane. After asking for two glasses of water, she asked if she could have another one. She said apologetically that she wanted to drink some more water because she was too thirsty. The waitress's answer disappointed her-"We flew a short distance and there was not much water left. Keep the rest and fly to Shanghai! " The lady was very angry and vowed not to fly with this company in the future.

A small courier company called hot wheels. When the sweaty courier rushed from the north to the east, he was already panting. In order to ensure the safety of customers during SARS, he wore a mask when meeting customers according to the company's regulations. When he handed the express in his hand to the customer, he said, "Thank you for waiting, please keep it" and left. In the eyes of his customers, the company is like a stock that floats all the way.

Small "hot wheels" can't be mentioned in the same breath as a big company, but whether it can win customers often depends on the details. There are many articles about how a company succeeds, but few details are discussed. In fact, only when the details are done well can the company really stand out.

Experience the process of success

There is a man who has been a loser since he was a child, and failure has always been with him. He felt that God was unfair to him, so he decided to go to God and ask him: What is success?

The man crossed the mountains and came to the river. When he saw an old man, he went over and asked, "Old man, what is success?" The old man answered him: "success is catching fish every day, which is success."

The young man continued his journey. He crossed the river and came to the forest. He met a middle-aged man on the road and asked him, "What is success?" The middle-aged man replied, "Success is catching wild animals every day. This is success." The young man listened and went on his way. The man went through the forest and desert, came to the edge of the desert, found God and asked him, "What is success?" God kindly replied, "Success is life, success is experience, and success is sweat." Young people, don't be obsessed with success, but enjoy the process of success. "Hearing this, the young man suddenly understood, bid farewell to God and went home.

Although each of us is eager for success, we should not be obsessed with success, but learn to enjoy the process of success and find pleasure in it. This is called real success.

The power of the subconscious leads to success.

There is a Frenchman who is 42 years old and still has nothing to do. He thinks he is just unlucky: divorce, bankruptcy, unemployment ... he doesn't know his survival value and the meaning of life. He was very dissatisfied with himself and became eccentric, irritable and fragile at the same time.

One day, a gypsy was telling fortune in the streets of Paris. He gave it a try at will. After reading the palm, the gypsy said, "You are a great man, you are really great!" " ""what? "He was surprised." I am a great man. Are you kidding? ! "The gypsy said quietly," Do you know who you are? " "Who am I? "He thought," I am a unlucky ghost, a poor man, a man abandoned by life! ""But he pretended to be calm and asked, "Who am I?" "You are a great man," said the gypsy. "Do you know that you are the reincarnation of Napoleon? Your blood, your courage and wisdom belong to Napoleon! Sir, do you really not realize that you look like Napoleon? " "Impossible ..." He said hesitantly. "I'm divorced ... I'm broke ... I'm unemployed ... I'm almost homeless ..." "Hey, that's your past," the gypsy had to say. "Your future is terrible! If you don't believe me, sir, you don't have to pay. However, in five years, you will be the most successful person in France! Because you are the embodiment of Napoleon! "

He pretended not to believe and left, but deep down he felt a great feeling that he had never felt before. He is very interested in Napoleon. After returning home, I tried my best to find all the books and works related to Napoleon for research.

Gradually, he found that the surrounding environment began to change, and friends, family, colleagues and bosses all looked at him in another way and with another expression. Things are starting to go smoothly. Later, he realized that nothing had changed except himself: his courage and mode of thinking were imitating Napoleon, even walking and talking.

After 13, that is, when he was 55 years old, he became a billionaire and became a famous successful person in France.

Application and innovation

Force you to succeed

I am a teacher who will force students. When students come to me to learn painting, I will persuade them to buy the best tools, because I find that when he spends a lot of money that makes him feel distressed, they will not give up easily. Then, they drew better and better, and got my praise. I hope I can be praised next time, so I redouble my efforts.

Besides me, they also forced themselves to succeed step by step. Many students in my class who have been selected and won prizes in art exhibitions have succeeded under the circumstances of "internal and external pressure".

On the other hand, teachers who force students don't force themselves. In order to let students see the teacher's new works every week and set an example, I have to draw and get better grades. Isn't "learning from each other" also "teaching from each other"?

The same is true of writing articles. Do not believe you ask, which successful writer has not been forced? He was forced by two kinds of people, newspapers and publishers, and himself. The reader forces the editor-in-chief, the editor-in-chief forces the writer, and the writer forces himself. If you want to sleep, you have to write if you don't want to. So many amazing works were born. If you ask Jin Yong, "How did you write these martial arts masterpieces?" He will probably answer, "The newspaper is serialized." You asked again, "Can you write it without the pressure of the newspaper?" He will probably answer, "I can write, but I can't write that much."

If a person is not forced, not forced by circumstances, not forced by ideals, how can he succeed for a long time? Fortunately, there is a kind of "compulsion" in the world, which allows us to surpass ourselves and accomplish things beyond our power. Therefore, you have to understand the truth of the passage in Mencius-"Therefore, if Heaven wants to be born in Sri Lanka, it must first suffer its mind, train its bones and muscles, starve its body and skin, and empty its body, so it must be forbearing and get what it can't do." Isn't this passage only four words? Force you to succeed. (liuyong)

Success requires giving up.

1in the spring of 936, Hua went to Cambridge University, England, which is known as the world mathematics center, for further study. After arriving at school, I was told that I could get my doctorate in two years. Hua said, "I don't want to get a doctorate. I just want to be an auditor."

In just two years, he studied hard, mastered a wide range of mathematical knowledge, published more than a dozen papers, and put forward the "Fahrenheit theorem" about the problem in the tower, which completely solved the problem of complete triangle summation put forward by Gauss, the "king of mathematics" in Europe in the19th century. Hua's achievements caused a sensation in Cambridge, and he was praised as "the glory of Cambridge".

1938, Hua bid farewell to Cambridge and returned to the motherland. He gave up his doctorate, but gained extensive knowledge and won honor for his motherland.

China's case tells us that on the road to success, we sometimes need to make choices and give up some things that contradict our ideal goals, such as comfortable life, lofty status, reputation, degree and so on. Only by learning to give up can we focus on nothingness and succeed as soon as possible.

Classic material

The birth of the first abstract

Winners never wait for everything to be ready.

On June 2nd, 192 1, The New York Times published an article, which provided the information that people receive 50 times as much information every year as they did 25 years ago.

At least 16 people in the United States responded to this news. That is to create an abstract publication, so that people can get what they need as soon as possible in the vast amount of information. They all think that this kind of publication must have a broad market. In less than three months, they all went to the bank to deposit 500 dollars of legal capital and got licenses. However, when they went to the Ministry of Posts and Telecommunications to handle the relevant distribution procedures, they were told that the subscription and distribution of such publications could not be represented for the time being, and if they had to be represented, they would have to wait until at least the mid-term election next year.

After receiving this reply, 15 of them submitted an application for suspension of practice to the management department in order to avoid paying the practice tax. There's only one Dewit? Wallace's young people ignored this. He went back to his temporary residence, a storage room in Greenwich Village, new york, and pasted 2,000 envelopes with his fiancee, loaded with purchase orders and sent them to the post office.

Since then, a miracle in the history of world publishing has been born. By June, 2002, their publication Reader's Digest had 48 editions in 19 languages, covering 127 countries and regions, with 654.38 billion subscribers and an annual income of 500 million dollars.

Why are there so many smart people and so few successful people in the world? Is it because many smart people are still asking for more shortcuts when they already have many conditions for success, thus losing opportunities? Winners don't wait for everything to be ready.

A confident and successful mathematician

Believe in yourself and you will succeed in the end.

Hua is a famous mathematician in China. However, when he was in primary school, his academic performance was not good. Therefore, the primary school did not get the diploma, but only got the study certificate. In the first grade of junior high school, he passed a make-up exam in math class, so his classmates laughed at him and called him a "loser". Hua was not discouraged by the ridicule of his classmates. He secretly made up his mind that he must learn math well. Moreover, he always believed that he could learn math well. When confidence is established, it will produce infinite power. Knowing that he is not smarter than others, he uses the method of "diligence can make up for the shortcomings": when others study for an hour, he studies for two hours. Finally, he became a famous mathematician in China.

Modern society is a society of fair competition. On the one hand, it provides everyone with equal opportunities for success, and at the same time, it unceremoniously asks everyone to pay the price for its success.

How can a person who lacks self-confidence and is not sure about himself be successful? On the contrary, a confident person, because he is sure of his existence, believes that he will succeed and dares to challenge failure, naturally has more hopes and possibilities for success than a person who lacks confidence.

Iacocca turned defeat into victory.

Success can only be achieved by overcoming setbacks.

Iacocca got his master's degree from Princeton University and entered the Ford Motor Company, where he served as the general manager of the affairs department from 65438 to 0960. 1964, he launched the popular "Mustang", creating an unprecedented sales record. 1970, he ascended the throne of President of Ford Motor Company. Just as his career was booming, he was suspected by Ford II, the chairman of the company, and was killed overnight and fell into the abyss. However, Iacocca did not collapse. He accepted another challenge. From 65438 to 0978, he was invited to be the president of Chrysler Automobile Company, which was on the verge of bankruptcy and heavily in debt, and soon became the chairman.

At the critical moment of the company's life and death, Iacocca made great efforts to innovate and took the initiative to reduce his annual salary of nearly one million dollars in Ford to a symbolic dollar. This amazing move greatly boosted Chrysler's morale. Iacocca once again attacked the automobile market, launched convertible and mini-van, and Chrysler finally came back to life and turned defeat into victory. By 1984, the company's surplus record exceeded the total surplus from its establishment to the end of 1983, becoming the third largest automobile company in the United States, and Iacocca became a hero of American enterprises.

Pasteur was not satisfied.

Don't stop at a successful career.

Pasteur's research on microorganisms promoted the development of French brewing industry, and his invention of silkworm egg test solved a major problem in sericulture. He invented highly toxic bacteria liquid and saved a large number of sheep, horses, cows, pigs and chickens. This is called "amazing success". France decided to award Pasteur the highest medal of honor. Dissatisfied, Pasteur began to conquer rabies again, and finally he achieved "amazing success". "Don't miss your successful career" is a vivid portrayal of Pasteur.

The courage of Carlo Downes.

Courage paves the way for success

Carlo Downes used to work in a bank, but he thought that staying in the bank could not give full play to his talents, so he came to the world-famous Durant Company.

After working in the new working environment for six months, Downes wanted to know Durant's evaluation of his work, so he wrote a letter to Durant, in which he asked an important question: "Can I do more important work in a more important position?" Durant gave instructions: "You are now appointed to be responsible for the machine installation of the new factory, but there is no guarantee of promotion and salary increase." Downes accepted. But he only has a construction drawing given by Durant, and he has not received any training in this field. In the face of so many completely unfamiliar difficulties, and to complete the task in a short time, Downes knew in his heart that the golden opportunity was just around the corner. If he gives in, there may be no chance to support him again. He adjusted his mentality, carefully studied the drawings, and found relevant personnel to analyze and negotiate, and finally completed the task given to him by the company one week in advance.

When Downes reported to Durant, he was surprised to find that the door next to Durant's office was impressively written: "Carol? General manager Downes ". Durant told him that he is now the general manager of the company, and his annual salary is to add a "0" to the original annual salary. Durant said, "When I gave you those drawings, I knew you couldn't read them, but I wanted to see how you handled them. As a result, I found that you are a leader. It's not easy for you to ask me directly for a higher salary and position. I especially appreciate this, because opportunities always favor those who can summon up the courage to take the initiative. "

Some things, many people don't want to do, just because they take it for granted that it is difficult. In fact, more difficulties are just entrenched in people's imagination. As long as you have the courage to take the initiative to try, you may soon be able to remove the obstacles you imagined and pave the way to success.

Ceng Gong is not surprised by success or failure.

(Success requires hard work)

When Ceng Gong was young, he took part in the imperial examinations many times, but none of them got in. One day, while Ceng Gong and his brothers were reading, suddenly someone handed a note outside. Said it was removed from the outer wall. Ceng Gong smiled and gave it to big brother Zeng Ye. It turned out to be a poem on a piece of paper: "Once a year, two scholars of the Zeng family were killed. There is Shuang Yanzi between the eaves, and a pair flies away. " It turned out that Ceng Gong and Zeng Ye failed the exam many times. Ceng Gong paced back and forth on the ground, full of thoughts. He told his brother calmly, "This note is a whip to spur us." Since then, the two brothers have got up every day to study at the crow. They stayed at home for two years and studied tirelessly. Many things happen. Three years later, both brothers passed the exam. It is a rare story in the history of imperial examination to take the provincial capital examination and pass all the examinations quickly.

Andersen's motives

Frustration is the prelude to success.

Andersen is a world-famous Danish fairy tale writer. He was born in a shoemaker's family, lost his father at an early age, lived in poverty, worked as an apprentice and did theater chores. However, he loves literature. He experienced and observed life in ordinary labor and wrote a series of popular fairy tales.

However, Andersen's career and love journey were not smooth sailing. As soon as his first novel came out, some people knew that he was the shoemaker's son and attacked his works for being incoherent, ignorant of grammar and rhetoric. In love, Andersen also experienced many twists and turns. He has been in love several times in his life, but in the end it didn't work out for various reasons. He has always been alone. Andersen suffered many setbacks in his career and love, and life was cruel to him. However, he was not discouraged. He rose from setbacks, fought for fairy tales, devoted himself to writing and never stopped writing. Among more than 160 fairy tales written in his life, The Emperor's New Clothes, The Little Match Girl and The Ugly Duckling are enduring.

Darwin's ideal

Doing what you like is half the battle.

Darwin's father is a famous doctor. He hoped that his son would succeed in his career and become a doctor, but Darwin had no intention of studying medicine. After entering the medical university, he collected animal and plant specimens all day. His father was helpless and sent him to a seminary, hoping that he would become a priest in the future. However, Darwin's interest was not in priests. Darwin had his own ideals. At the age of 9, he said to his father, "I think there must be many mysteries in the world that have not been discovered by people." In the future, I will travel around the world and make field trips. " To this end, Darwin has been actively preparing.

In order to help him observe and collect animal and plant specimens, Darwin gave up his leisurely and well-paid job as a priest, bid farewell to his rich family life, and resolutely set foot on the battleship Beagle to travel around the world at his own expense. Darwin made a lot of observations and collections on animals, plants and geology, and did experiments for nearly twenty years after returning to China. Finally, in 1859, he published The Origin of Species, which shocked the academic circles at that time. In the book, he put forward the theory of evolution based on natural selection, which not only explained that species are changeable, but also correctly explained their adaptability to organisms, thus destroying creationism, teleology and species invariance. This theory is one of the three major discoveries of natural science in the19th century.

Darwin once said: "As far as I can recall my personality at school, what has a good influence on me later is that I have all kinds of strong interests and love what I am very interested in." From Darwin's example, we can find that if you have a strong interest in something, it is easier to succeed.