How does Sohu public platform make money?

Question 1: How does Sohu make money from the media to enter the Sohu public platform, log in to the background account, and there is an advertisement bar in the background menu bar. You can add two text chain advertisements to make money.

Question 2: Is there any way to improve the reading volume of articles on Sina public platform and Sohu public platform? The positioning of the two platforms is somewhat different. In addition to the title party, you can refer to the huge difference in the reading volume of my two articles below.

One is from the entertainment circle, which was read 6000 degrees by the title, and the other is from the new media industry, with only 10 reading, which is very unpopular.

You need to make trial and error according to different platforms.

I hope my answer can help you, thank you.

Question 3: How to operate the Sohu public platform when applying to stay in it? Sohu public platform is committed to providing users with a high-quality information sharing platform. In order to better maintain the quality of platform articles and create a healthy and good platform order, from now on, self-media users need to fill in the item "auxiliary materials". When filling in this content, users need to provide relevant materials to prove the identity declared by their registered account. This will serve as an important reference for the audit of accounts. Perfect supporting materials will help your account pass the audit. Please pay attention to the following points when filling in auxiliary materials: 1. If you are an expert in a certain field, such as travel, food, IT, etc. Please provide information that can prove your professional ability. 2. If you already have a Sina Weibo certified account, and the number of fans has reached 50,000, please provide your Sina Weibo address. You need to post a Weibo on your own Sina Weibo, which reads "(Your Sohu account name applies to enter the Sohu public platform", so that we can verify the authenticity of this Sina Weibo. If the number of non-Sina Weibo certified users or fans does not reach 50,000, please provide other supporting materials. 3. If you already have a WeChat subscription number, please use this WeChat subscription number to post an article on "Applying to Join Sohu Public Platform", and fill in the link of the article preview page address in the auxiliary material box, so that auditors can refer to and identify the authenticity of this subscription number. 4. If you have settled in other platforms, please provide the signed article published on this platform (signed content: "Your Sohu account name" settled in the original manuscript of Sohu public platform, hereby declare), and then put the article link in the auxiliary material box. Thank you. The supplementary information filled in may not be successfully settled in your account under the following circumstances: 1. The auxiliary materials provided by you have nothing to do with the identity and function described in your narrative; 2. The auxiliary materials provided by you cannot be judged by the auditor as belonging to you, for example, it is impossible to judge that Weibo and WeChat subscription numbers belong to you; 3. The auxiliary materials provided by you are not original or reproduced by yourself; 4. The auxiliary materials provided by you are of low quality and unreadable; 5. The auxiliary materials you provided are not certified in Weibo or the number of fans is less than 50,000; 6. The auxiliary materials provided by you have been used as auxiliary materials by other earlier registered accounts; 7. The auxiliary materials provided by you have obvious marketing tendency; 8. The auxiliary materials you provided have not been updated in the past month or have been updated for less than three months; 9. The auxiliary materials provided by you, the subject authentication information is media enterprise identity;

Question 4: How does the official WeChat account make money through mobile phones?

Question 5: Which is better, Sohu public platform or WeChat public platform?

The official account of WeChat WeChat can apply for registration by itself. What type you choose depends on the function you need. The application is free. If authentication is required, 300 yuan's authentication fee shall be paid to Tencent. After the certification is completed, the construction will be carried out.

Many functions can be built by a third party, Nanning wetoop, mainly depending on the case.

1. The registration of WeChat public platform needs to be registered in official website.

2. The required materials include:

(1) The materials required for enterprises/individual industrial and commercial households to open the service number or authentication number include: enterprise legal person ID card, company business license and mobile phone number. The basic information is all on these three.

(2) The materials required for an individual to open a subscription number are: ID card and mobile phone number.

3. WeChat WeChat official account is divided into enterprise number, service number and subscription number.

Service number: Service number provides enterprises and institutions with stronger business services and user management capabilities, and helps enterprises quickly realize a brand-new official WeChat account service platform. Only 4 graphic messages can be pushed every month; Please refer to Nanning wetoop for registration steps.

Subscription number: Subscription number provides a new way of information dissemination for media and individuals, and establishes a better communication and management model with readers. You can push a graphic message every day.

Enterprise number: Enterprise number provides a mobile application portal for enterprises or organizations, and helps enterprises to establish connections with employees, upstream and downstream supply chains and enterprise applications.

4. Subscription numbers are divided into individual subscription numbers and enterprise subscription numbers. The personal subscription number is opened with a personal ID card and cannot be authenticated. There are also many restrictions on the use of functions. The enterprise subscription number can be divided into certified subscription number and uncertified subscription number, and the unauthenticated subscription number is also smaller than the certified subscription number in the use authority of the interface.

Service number is the largest available interface and authority, but generally a verified service number is needed to use functions such as mobile payment, membership level fission, channel distribution, corporate red envelopes, etc. These functions are not only available with certified service numbers, but can generally be used by enterprises or businesses authorized by third parties according to actual needs. Wetoop is a fully functional authentication service number, you can refer to it. You can ask me if you don't understand anything.

Question 6: How to apply for a successful Sohu WeChat official account? After the corresponding information is submitted correctly, the system will automatically review it. Basically, it will be slower. If it is opened, I will inform you by email.

Question 7: Which is better to choose from the media platform? There are many platforms, you can search many, and you can choose by yourself. Being WeChat official account is more reliable. Of course, if you are good at writing, you can still make money by starting a personal blog. I made a WeChat official account, which is relatively small, and it is difficult to achieve a relatively stable income. There are self-media mode, Sohu mode and many other modes for reference.

Question 8: How to publish articles on Sohu News Public Platform? Here's how to publish your own articles on Sohu.

First of all, we open the "Sohu Media Platform" of Sohu website. Children's shoes without Sohu account must first register for a Sohu account. Also, Sohu account is universal.

After logging into our Sohu account, we will find several media types on this page and choose the one that suits us.

Here, I apply to enter Sohu Media as a "self-media" type. Click "Apply for Residence".

After entering the "self-media" application page, a real-name authentication form will appear, which can be filled in and submitted. Under normal circumstances, you can pass by filling in your personal real information.

After the submission is completed, it will be approved by Sohu.

Someone sent it, too

Question 9: There is a big gap between the number of visitors to Sohu's public platform and the number of visitors. What happened? Did you see the backstage? Do you mean the number of visits and readings? If you can see the number of backstage visitors, but the front-end reading is very large, it is likely to be brushed out.

Question 10: What other self-media platforms like Baidu Baijia don't need to promote themselves? At 10, I listed my self-media platform with good effect for your reference. Of course, some self-media platforms that have no effect or have been closed will not be listed.

1, Sohu public platform

Sohu public platform can be said to have the highest weight and the best ranking among all self-media platforms. This platform is suitable for corporate brand promotion or personal brand promotion. In the process of Baidu's hegemony, Sohu's public platform is indispensable. Many times, as long as you choose the right keywords, it is no problem to rank with Sohu's public platform. Another point is that the registration of Sohu public platform is still a bit difficult. Before that, I also provided a lot of original materials before I passed 1.

2. Today's headlines

Today's headlines are currently the most trafficked media platform. At least I haven't seen such a media platform as today's headlines. Anyway, I must have dozens of headlines every day, and it is only the effect of an article. If you want to do drainage and powder absorption, you'd better choose today's headlines. In addition, after today's headlines have passed the novice period, you can open headline advertisements, and it is also very good for you to make money through headline advertisements.

3.penguin media

Penguin Media's positioning is a little different from other media, and it is still a little difficult to operate drainage on it, especially the marketing articles are almost posted on it, with zero reading rate and no copyright information left. Therefore, Penguin Media is suitable for advertising revenue, but to open advertising revenue, just like today's headlines, it takes a novice operation period to open traffic owners. After opening the traffic master, you can get some hot topic articles, and you can earn hundreds of dollars through advertising every day. So Penguin Media makes money from advertising revenue.

4. A little information

I feel that its traffic is a bit fake. I have done a little information before, and almost all of them have read more than 10,000, but no one has added WeChat or visited the website. It is a very good traffic to leave their own copyright information on today's headlines. The weight of a little information is relatively high, and the published articles are easy to be included, so its function is similar to Sohu public platform, which is suitable for brand promotion and personal promotion.

5. Baijiahao

Baijiahao is actually an upgraded version of Baidu Baijia. Before Baidu Baijia, there was almost no traffic. Perhaps Baidu also realized this problem, so it imitated Baidu Baijia to make headlines today and upgraded Baidu Baijia to Baijia. Since Baijiahao is still in the process, the specific drainage effect is still unknown, but its ranking effect is nothing to say. After all, they are all members of their own family, and they will still open a back door to take care of the next drop.

6. Beijing time

Beijing time number is an upgraded version of the previous 360 from the media, and it is also made by imitating today's headlines, but it has just become popular recently. I have played it myself, but the test time is less than two days, so I haven't touched the temperament of the time number yet. I won't introduce it here, only know that there is such a platform. For the products with Beijing Time No.360, if the content published above is definitely not bad in the 360 search ranking, we can use this platform as news source, but it is very difficult to apply, and some materials are needed to apply.

7. Phoenix from the media

Phoenix has played from the media, and the effect is really bad. Not only is the ranking not very good, but the traffic is almost zero. So this platform is suitable for making external chains. At least, many of my previous external links were made through this platform. Of course, there are still some skills in using Phoenix as an external link from the media. I won't say much here. If you need this, you can register and apply for one to play.

8. Netease from the media

Netease's media is similar to Phoenix's, and there is almost no traffic, so there is nothing to say. It may have something to do with my industry. At least I have published hundreds of marketing articles, and none of them are recommended. So I'm still a little disappointed with Netease from the media. In fact, Netease's positioning from the media is similar to Penguin Media's, and it is biased towards entertainment content.

9, the stationmaster's home

The webmaster's home can be said to be a difficult platform to review, but the collection and ranking are good, but there is no traffic. For the audit mechanism of the stationmaster's home, Qiqi can only be used. As for why it's wonderful, just try it yourself.

10, Sina Watch

Sina's focus is mainly on the self-media of the mobile terminal, and it can also be regarded as Sina portal of the mobile terminal. I'm still applying for this platform, and the specific effect is still ... >>