How to operate a vertical account? Here comes the dry goods.

In the previous article, Mr. William shared with you that vertical domain update is more helpful to cultivate fan stickiness. Tik Tok is highly open, and there are very popular video experts in every field. Looking at these accounts, you can find that there are updates in the vertical field. So, how to operate a vertical account? Teacher William shared my views with my friends.

1 Select fields and update them continuously.

Tik Tok has many video fields, so friends should choose the fields they are interested in or good at to update their videos. Rising powder is not a temporary thing, and continuous updating will maximize the chance of becoming popular. Many friends have very low data when they just update the video. This is a normal phenomenon. At this time, they must insist on updating. Maybe which video is popular will increase the number of fans accordingly. At present, Sam Sam has14 million fans, and his works mainly focus on beauty courses and cosmetics evaluation, and he has been deeply involved in this field, maintaining a high degree of unity from the content structure to the overall shooting picture. Most people who pay attention to him are women. Sam's team is still expanding with his handsome appearance, years of experience as a makeup artist, and the constant updating of the number of fans in the vertical field.

2 Plan the theme and add details.

Watch sam's video carefully, taking the beauty tutorial as an example. Every makeup tutorial should mention several beauty items. Some girls who can't match and combine will be interested in some of them and buy them in packages. Those girls who already have a single item in the video will also choose to buy a single item to match. At the same time, there are many intimate Amway in the video, which captures the trouble that women buy a cosmetic but don't know when to put it on. Make-up scenes are taken into account, and consumers' concerns are naturally dispelled. The use of this scene is very popular in the beauty industry, and friends should often see such video titles as "What lipstick to wear when seeing an ex-boyfriend", "Tearing green tea makeup by hand", "Daily makeup for commuting in the workplace" and so on.

3 choose carefully and refuse to step on the pit

Speaking of updating skills in the vertical field, Mr. William also wants to share a few pits that must not be stepped on. I hope that my friends will pay attention. First of all, don't change your account. Fans pay attention to people who like you except account content, such as speaking modality and language style. Therefore, changing accounts will not only arouse the suspicion of fans, but also be very unfavorable to the operation of later accounts. Secondly, don't shoot everything without finding the right theme of the field. Finally, every video should have a theme to stimulate interaction.

Today, the dry goods updated in the vertical field are shared. You can leave me a message if you have any related questions.

If you want to know more about short video creation, you can pay attention to William's official WeChat account-William's entrepreneurial road. At the same time, reply the word "learning" to get the Tik Tok 198G data packet, which contains ① video special effect template ②Tik Tok 2500 hottest songs ③ Tik Tok powder enhancement toolkit ④ video production tutorial ⑤ zero-based drainage ⑤Tik Tok operation common 10 website rapid drainage (editing material). I wish every little friend can learn something.

End message:

2020 is the year when short videos broke out. If you also want to seize the great opportunity of short video (whether in Tik Tok, Aauto Quicker or video number), then I suggest you join Mr. William's Beidou Club, because after joining, you will really pay attention to some knowledge points written in the article, and also pay attention to more thinking modes I mentioned. As long as you pay enough attention to them, you can really use them and get real results.

However, if you join Mr. William's Beidou Club, you should at least try to write comments and share them every day, because only hard work can make you grow, and it is natural to grow and make money.