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How to improve the external chain of keyword ranking? Can someone teach me?

1, using blog to increase anti-chain.

This is a common method to increase reverse links in website optimization. You can go to major domestic blogs (such as Sina, Sohu, Netease, Tencent) to add reverse links. First apply for a blog, then add information to the blog and add links to the website. However, this method has a disadvantage, which is time-consuming and heavy workload, but the links brought by general blogs are relatively stable.

2. Add external links to the classified information platform.

In website optimization, it is also a good choice to add external links to classified information platform. First, register accounts on major classified information platforms, and then release information for free. When publishing, point to your website or company website in the description. The biggest advantage of this method is that it is simple and easy to operate, but it is also unstable. Maybe you included it today, but your information will be deleted tomorrow.

3. Exchange of friendship chains between stations

Exchanging friends with other sites to increase the external chain of website optimization is a common method to increase the external chain of website optimization. But the important thing is personal connections, that is to say, you can find some friends who make websites, ask them to take down the website, and let friends with poor quality or new websites make one-way links. This is a better way of reverse connection.

4. Use forums to increase external links.

As we all know, many forums have signatures. Adding signatures to high-weight forums can be quickly included in search engines, but the effect is immediate. Here, you can make external links for website optimization. But as a result, many SEO personnel say that the effect is reduced. It is worth noting that you must go to high-quality websites to make links.

5, the use of soft text to increase links

A good soft article can be reprinted in large quantities, and at the same time, you can add your own website links to the article. The article will be reprinted in various space forums, and your links will get a certain amount of views accordingly.

Beyond blogs: Many SEO are keeping blogs, and blogs such as Sina, Baidu, Netease, QQ Space and Sohu are the first choices. We have about 10-20 blogs, and the content updates are distributed around your website promotion content, which can be your website content, or you can search online and send it to your own blog. Remember to change the title of the article, because the content copying website has insufficient weight and may not be included. We didn't publish text and URL links in the article when we were raising blogs in the early stage, so we won't include them. After a month's cultivation, our website can use blogs to provide effective and high-quality external links.

1, anchor text link

Anchor text refers to linking a keyword to a page, also called anchor text link.

Anchor text can directly tell the search engine the page he points to and the content he wants to express most. It is very helpful for the ranking of keywords, the inclusion of article pages and the weight of websites. Reasonable anchor text in the site can guide spiders to climb more pages, showing our friendliness to search engines. At the same time, the anchor text in the station has a good guiding role in providing user experience. Users can often find the information they need accurately and quickly through the anchor text. Without these anchor texts, users tend to close the page.

2. Hyperlinks

Hyperlinks, like anchor text, can directly point from one page to another, but they express links based on text instead of keywords.

If the website has many effective related fields, it means that the website has a wide spread and is widely known by the public. Moreover, this effective related field is clickable. If users who need it can directly click on the website, this effective related domain is also an effective form of external link. Therefore, it is not difficult to infer that the ranking effect of hyperlinks and keywords is not as great as that of anchor text, but the effect is similar in transmitting the weight of websites.

3. Plain text links

Pure text is pure text, that is, a link with pure letters means that you can't directly click on a link to another page. Compared with anchor text and hyperlinks, plain text links are the weakest.

But that doesn't mean plain text is useless. As we all know, a plain text link can lead to spiders. But a plain text, if used properly, can make many people willing to copy this plain text and bring a lot of traffic to the website. At this time, his role may not be realized by anchor text and hyperlinks.

4, picture link

A picture link refers to using a picture and linking to another page. Images can be made with ALT attribute, which is convenient for spiders to identify image information and directly obtain the main content pointing to the page.

Picture links can make our articles more vivid and eye-catching, and illustrated articles are becoming more and more popular because of their pleasing sensory enjoyment.

If we do the outer chain only for the optimization of the main station, then try to choose the outer chain in the form of anchor text. Of course, the external link of anchor text is often difficult to do, and picture links are mainly used to attract traffic.