Is the quality of Xinfei refrigerator good (which brand of domestic refrigerator is good)

Twenty years later, the ace sterilization refrigerator still comes from the same brand.

As early as 2002, the first-generation sterilization technology of Xinfei America had already come out. When most products in the market only carry out simple antibacterial treatment on the surface parts such as liners and shelves, Xinfei and China Standardization Association formulated the first domestic standard for sterilized refrigerators, which led the refrigerator industry in China into a real healthy and fresh-keeping era and made Xinfei, which has hundreds of A-level standard products, famous.

Nowadays, a few people have obtained the highest standards in the industry. Sterilization certification. 1 65438+1October1day, Xinfei held an online new product launch conference and launched Libra's first double-door refrigerator equipped with five-fold sterilization technology.

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LIBRA is an independent brand released by Xinfei on AWE in March this year, focusing on high-end art appliances.

It is reported that the name of Libra is quot Libraquot in Chinese, its name comes from Libra. Designers use the peaceful and balanced characteristics of this constellation to express the beautiful artistic conception of healthy life. In appearance, this series of products pay more attention to detail design, such as arc angle and element balance.

This is a high-end brand for China's new generation of consumers. With the increase of consumer demand, high-end home appliances are more and more popular in the market. According to AVC offline market monitoring data, the average price of refrigerators in September increased by 19.0% year-on-year, of which the retail sales of high-end products accounted for 33.2%, up by 7.8% year-on-year.

At this new product launch conference, Xinfei launched the first newly designed opposite-door refrigerator BCD-56 1WG9A of Libra brand. According to reports, the product is equipped with CQC-certified AES intelligent five-fold sterilization technology, which can realize seven functions, such as quick odor removal, sterilization and mildew prevention, pesticide residue removal and active oxygen preservation, representing the highest sterilization and preservation level in the industry at present.

The appearance of the product adopts natural raw ore and crystal ore body as raw materials, which has obvious concave-convex feeling, and its quot value is particularly prominent under the irradiation of light. At the same time, it has the characteristics of scratch resistance, stain resistance, antibacterial and bacteriostatic.

It is worth mentioning that this product also optimizes its performance through technologies such as bimetallic air duct backboard and layered multi-channel air supply. At the same time, it realizes 1 energy efficiency, responds to the national requirements for environmental protection and energy conservation, and reflects the social responsibility of beauty from the side.

It is said that Libra will hold a series of press conferences intensively in the near future to launch a variety of refrigerator products. Moreover, this series of products will come standard with AES five-fold sterilization technology to further deepen the high-end image of the brand.

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High-end is not equal to simple high price, and technical advantage is the basis of the market.

Since its birth, Xinfei has stood at a high starting point with excellent technology. From the first batch of national inspection-free products, to the first generation of sterilization technology, and then to create a new era of preservation in the refrigerator industry, Xinfei has been producing high-end products for decades, and it also has an innate high-end gene.

Liu Bin, deputy general manager of Xinfei Company, said: "Sterilization is our long-term creed. Since 2002, Xinfei has taken sterilization as an unshakable technical development direction. With the enhancement of national health awareness, Xinfei refrigerators are more and more popular with consumers.

On May 26th this year, China Household Electrical Appliances Association directed the China refrigerator industry summit forum quot202 1 hosted by China Household Electrical Appliances Network, and Xinfei refrigerator won quot China refrigerator industry intelligent sterilization high-end brand quot. Last year, Xinfei also won the high-end brand quot sterilization and preservation.

When the classic advertising slogan "Xinfei Advertising" returns to CCTV than "Xinfei Sterilization Refrigerator", we see not only our own feelings, but also the spirit of a brand's technological inheritance for decades. stride

After Xinfei merged into Konka Group, it achieved a rapid rise.

In 20 18, xinfei achieved sales of over 100 million in just three months, and then its annual performance showed a steady growth trend. According to reports, in the first three quarters of 20021,the overall scale of Xinfei Electric Appliances achieved a year-on-year growth of more than 20%. Among them, the scale of high-end sterilization refrigerators increased by more than 45% year-on-year.

Xinfei takes health and sterilization as its technical advantages, and refrigerators and freezers as its brand foundation, thus opening a diversified business model of the whole product line. The product planning of Libra series includes refrigerators, washing machines and other household appliances, kitchen appliances, integrated stoves, range hoods, integrated sinks and other small household appliances.

With the vigorous promotion of Konka, the intelligent and information-based factory of Xinfei is also under construction. According to reports, at present, the Xinfei smart home appliance industrial park project has started, with an investment scale of over 654.38 billion yuan. After completion, the annual production capacity of refrigerators and freezers will exceed 4 million units, which is a high-quality leap-forward development of Xinfei.

Xinfei is a famous brand of Xinxiang and the glory of Henan industry. In a recent survey, the relevant leaders' meeting of the People's Government of Henan Province indicated that the development of Xinfei touched the hearts of the people of the whole province, and hoped that Xinfei would seize the opportunity of the big environment, focus on the industry, further improve quality and efficiency, and expand its development.

With the vigorous development of digital economy, home appliances will be further integrated with technologies such as 5G and AI in the future, which will also create more space for Xinfei, which has the dual advantages of technology and brand. It is said that Libra will provide systematic solutions in the future. Products will no longer be simple splicing, but will meet the deep needs of consumers through smarter interaction and collaboration.

We will dedicate the most valuable products to consumers, which is the initial intention of Xinfei, "Liu Bin said.

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