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Baidu Bear, also called Xiaodu Bear, is another name of Baidu logo.

The company name "Baidu" comes from the lyrics "Look for him in the crowd for thousands of Baidu". (The conference room of Baidu Company is called Jade Case, which is the epigraph of this word). The idea of "bear's paw" icon comes from "hunter patrolling bear's paw", which is very similar to Dr. Li's "analytical search technology", thus forming Baidu's search concept and eventually becoming Baidu's icon image. Baidu bear has also become the mascot image of Baidu brand.

Noun explanation:

Mascots usually play a role in narrowing the distance between brands and customers, and so does Baidu's original intention. It is of great significance to Baidu's brand image to rejuvenate the brand and launch a mascot that will be loved by many users and fans. As a popular cartoon image, Baidu Bear is more easily accepted by the public because of its warm, friendly and considerate characteristics. The realization of Baidu takeaway is the best proof.

In addition to Baidu Bear, Baidu Xionghaizi family has four other virtual images, namely Bobo, Tietie, Uncle Wang and Lan, all from Baidu Post Bar. It is precisely because they have accumulated a lot of popularity in the post bar that Baidu has pulled the front line into the commercial field. The image of Xiong Haizi was not only implanted in Baidu's products, but also used as an eye-catching weapon at the 20 15 Shanghai Chinajoy Exhibition.