Why is Sister Mao Mao of Tik Tok unpopular?

Why Sister Mao Mao is unpopular in Tik Tok: As Sister Mao Mao feared, "Red" is just a flash in the pan. For Tik Tok, star-making seems to be accomplished overnight, and Tik Tok finally left only her legend.

With the arrival of the live broadcast wave, Sister Mao Mao also tried to join the live broadcast army. According to statistics, Mao Mao Sisters had seven live broadcasts with goods in the past 30 days, accounting for 64% of the total number of times in the past 30 days. The average sales volume was 2.95w and 433.07w W. The total number of goods on the shelves was 1 18, involving five commodity categories. 10 brands came from 1.

The live broadcast data is not optimistic, the highest is only 1 1.3, and the estimated sales amount is18176,900 yuan, which can only be stabilized below 5 million yuan, or even more than 2,000 yuan. Among Tik Tok network celebrities, it can only belong to the waist anchor score. For online celebrities who have more than 30 million fans and have been very popular for a while, it is inevitable that they are somewhat lonely.

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In addition, Wan Wen, once known as Tik Tok's sister, became popular because of her video of rocking with music in the parking lot, and the number of fans of Tik Tok exceeded10 million in ten days. Similarly, "Dracula K" gained 5 million fans in just ten days with a street dance video, when a video quoted 400,000.

Tik Tok accelerates the scenery, but it also accelerates the autumn. "Tik Tok is really ups and downs. You say red, you are red; You say angry, you get angry. When it was red, it was all him overnight, and it was gone after a while. " A person in charge of MCN content in Guangzhou said.

Even now, Sister Mao Mao still records short videos as usual, and even uses commodities to expand new live broadcast services. With the attention of more than 30 million fans, she still can't "come back from the dead" and "disappear" among many online celebrities in Tik Tok.