How do media people learn to live with goods?

1. Be sure to master the consumer's spending power before taking the goods.

Not all products can be sold on the self-media platform, and not all products are required by users. This requires understanding the consumption power of users on the platform.

Some people may be willing to spend thousands of dollars to buy a treasure, but on some self-media platforms, his spending power is limited to some small commodities with tens of dollars. Only by mastering the consumption power of users on the platform can we know what products to sell.

2. People from the media should find their own position and understand what kind of goods they can bring.

After we know the consumption power of users, what we have to do is to choose products! Since media people must first understand their role positioning when choosing products, not all products can be brought, and they should choose products accurately according to their own styles and fan groups. First of all, according to the self-media account attributes, such as the self-media platform we wear, we can sell some clothes or cosmetics that female fans like and choose products according to our own accounts; Secondly, look for explosive products, that is, when something sells well, try to sell these products. Products with high basic sales volume are relatively easy to sell, which actually captures the herding effect of users and sells goods.

Finally, we should pay attention to content planning and copywriting when broadcasting goods from media people.

The greatest value of an excellent copywriter must not be reflected in writing copywriting, but in planning ability and continuous flow? Golden idea? And can directly hit the target audience? Pain point? .

About how media people learn to live with goods, Global Ivy Bian Xiao will share it with you for the time being today. If you are interested in online marketing, I hope this article will be helpful to your work or study. If you want to know more about copywriting optimization, advertising marketing copywriting methods and materials, you can click on other articles on this site to learn.