Sleepless in Paris: Lighting up the Urban Night Economy with Culture and Art

With the transformation and development of cities, people are constantly adapting to new social customs and lifestyle changes. As the basic needs of life are gradually met, more people begin to pursue the "spiritual food" of culture and art, and their experience demands and consumption patterns have also changed. Then words such as "urban space reactivation", "urban renewal", "night economy" and "art travel" began to appear frequently, which triggered constant thinking, exploration and attempt in the industry. How to build a vibrant place or even a city by artistic means?

Nuitblanche literally means "white night" in French, but it really means "sleepless night". LaNuitBlanche (Sleepless Night in Paris, also known as One Night) is a night art festival, which has been held in Paris on the first Saturday of June 65438+ 10 every year since 2002. The purpose is to present Paris to you in a brand-new and unique way; Every year, the director and place of planning "Night of the Day" are different.

On this night every year, nearly 80,000 free performances are distributed in famous scenic spots and streets in Paris, such as the Paris Tower and the Orange Garden Art Museum in Paris. After the launch of this activity, it was widely loved by locals and tourists. Since then, the daytime night has become one of the local activities that Paris can't miss in autumn.

The main purpose of Sleepless in Paris is to let art go out of galleries and museums and return to the city, so that everyone can feel and appreciate art. Sleepless in the city is actually like an art and culture festival. The Paris government invited many international artists to create urban spaces and streets in Paris at night by means of music, video, lighting and installation art. Artists from five continents will take advantage of the inherent pattern of the whole city of Paris, use local materials, add, subtract, multiply and divide, and present an outdoor art exhibition with sound and light effects and interactivity. Every sleepless night, the whole public space in Paris will be decorated with avant-garde art installations.

The theme of 20 19 sleepless night is LeMovement- sports. Paris 18 NuitBlanche officially started at 7: 00 pm on October 5th, 65438, and the activity will last until the next day, that is, around 7: 00 am on Sunday. During this period, the public transport in Paris will also fully cooperate, the subway will operate all night, and the bus frequency will be increased.

Sleepless in Paris 20 19 invited DidierFusillier, artistic director, and Jean-MaxColard, artistic consultant, to organize the planning. This year's investment in sleepless nights is 6.5438+0.5 million euros, ahead of schedule, and the activities are extended to the city-changing line and then to many cities in the Greater Paris area.

On this day every year, many famous scenic spots or places in Paris are open all night. People in Paris stay up all night, full of energy, go to all parts of the city with infinite expectation and full of joy, and spend a sleepless night in an atmosphere with complete "color, smell and taste" and pleasant vision, touch, taste, smell and hearing.

20 19 is generally divided into four active sectors, and there are other sub-sectors all over the city. In addition to the four major programs officially selected, there are "supernumerary" programs and numerous supporting personal initiatives and informal activities, forming a rich "menu" of "White Night Culture" with different contents and styles, which is spread all over 20 urban areas of Paris and can be "clicked and enjoyed" by Parisians and tourists all night according to their own tastes. Every year, about 700,000 to 800,000 people become "Nightcrawler" on this night.

From Place de la Concorde to Place de Bastille, an art parade composed of artists, musicians, singers, bands, DJs and dancers. After arriving at the Bastille, there was a performance brought by the fireworks art group GroupeF.

There are about 15 artistic platforms similar to floats, and each platform is a large-scale artistic installation designed by modern artists, surrounded by dancers and musicians singing and dancing. Musicians and bands come from Paris, Bali and other countries in the world. The artists involved in the design of the art platform are of different ages and come from different schools. Their designs are full of whimsy and experiments. They are all large-scale, imaginative and poetic works of art, which makes the parade a flowing open-air exhibition. Daniel, a famous French artist and an important representative of extremism? Daniel Buren will also participate in this activity.

The artists of Sleepless in Paris will walk around every street corner in Paris that night. Some will lead the audience to stroll in Paris at night, for example, Spanish artist Pilar Barrackí n will lead the team in flamenco dance costumes. Some are lonely people who walk alone, and some walking artists will perform some interactive performances to interact with the audience.

10 km museum art jogging day and night. From the evening of June 54381October 5 10 to 2 am, the Paris municipal government also cooperated with Adidas brand for the first time to hold a jogging activity in the museum for ten thousand people. You can register in advance to choose two prescribed jogging routes, the length of which is 10 km. The runway passes through seven classic museums and historical sites in Paris. Imagine running on the fifth floor of Pompidou Art Center and repeating bertolucci's TheDreamers.

Feel the feeling of riding a bike on the highway. From PortedelaVillette to PortedePantin, from 7 pm to 6 am the next day, there is a short section of the Paris Ring Road that is closed to vehicles. It will be planned as a cycling track, and there will be a pedestrian zone where people can enjoy the lighting and sound performances freely, so that pedestrians and bicycles can have fun freely.

Look up at the vast starry sky at night and sigh at the infinity of the universe. The most suitable activity for sleepless nights-communication? "Parks under the Stars" is organized by aised'Astronomie. With the power of astronomical telescope, you can observe Jupiter and its moons with your own eyes, stare at Saturn and Saturn's rings, and appreciate the different moon phases and craters on the moon. In addition, you will learn how to locate the large and small constellations in the night sky and those eye-catching stars.

The hero of this municipal culture and art festival is from delanoe? ), 200 1 was elected as the mayor of Paris, and changed the face of Paris through a series of novel ideas, thus improving the living conditions in Paris, such as reducing pollution and solving traffic jams.

During delanoe's tenure (200 1 to 20 14), many significant and important changes have taken place in Paris, which can still be seen in Paris today. For example, the city bicycle' Vé lib' in Paris has been widely spread to major cities in the world, ParisPlages, the summer beach on the right bank of the Seine River in Paris, and the "Sleepless Night in Paris" launched today.

With the support and promotion of the government, cultural undertakings are placed in an important position in urban management, which is the main core of the smooth development and increasing success of this festival. Insist that all scenic spots and overnight buses are free, so that White Night can become an artistic action that is not affected by any commercial operation, and let as many people as possible take this opportunity to get close to contemporary art.

Every year, artistic directors of different styles are hired to control the overall situation, determine the theme, screen artists and participants, and "lead" the smooth progress of the whole activity, so that the audience can appreciate the other side of the city where they once lived, lived or worked from different angles and pursue unexpected surprises and beauty.

The content not only adapts to local conditions, but also blends into the original characteristics and culture of urban streets, linking major landmark buildings (such as museums, art galleries and historical buildings). ) and cooperate with the brand with an open attitude. In addition to various forms of expression, the content is also very extensive, from urban development issues, environmental issues, scientific and technological development (people and AI) to experiencing childlike interest, relaxing and enjoying, and community interaction.

Because it is a municipal cultural and art festival, the team also considered meeting different demands of all ages. At the same time, through contemporary artistic creation, the "nightlife" that has always belonged to the category of individuals and even privacy has been transformed into a large-scale collective artistic experience, so that citizens can freely occupy familiar or unfamiliar urban space overnight, and watch, communicate, wander, meditate and entertain at will. Change people's inherent prejudice and incomprehension from the ubiquitous artistic and cultural atmosphere experience. "Let people reconcile with the city, night and art" is probably the theme of "Cultural White Night" in Paris.

(Compile: Li Yizhen)

(Reprinted from Yangtze River Delta Watch, No.65438+0-March 2022 (total No.65438 +0 17))