Fortune Telling Collection - Zodiac Analysis - How to draw the snow king in the snow city
How to draw the snow king in the snow city
Objectively speaking, the Snow King is not like "Ling Nabel" next door. It can even be said that the Snow King is "a little cute and a little rustic". Moreover, the IP operation of Snow King is essentially a commercial activity. Young people don't like commercial advertisements, but they make an exception for Snow King. What magic does it have?
A familiar image can be remembered at a glance: the image of "Snow King": two round snow spheres, a pointed carrot nose, an ice cream scepter and a crown.
Everything can be the Snow King, and new topics are constantly expanding: when the Snow King IP came out, it almost revolved around the iconic symbol of Snow King, from brand image to MV production to offline promotion, and even after the shop proofing, the image of "Snow King" can be seen on the shutter.
In the Snow King Magic Shop in Honey Snow Ice City, there are a series of peripheral products-canvas bags, mugs, pillows, dolls, key chains, blankets ... which can be seen everywhere, deepening memories again and again.
Erchuang's sense of participation is a secret weapon to please young people: such young people like to communicate with ideas and brands. Besides "drinking" a glass of wine, they also want to feel more involved. A large part of the success of Snow King is also brought by Erchuang. This interactive little game makes the brand image more stereoscopic.
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