Fortune Telling Collection - Zodiac Analysis - What is POP MART?
What is POP MART?
Established on 20 10. In the past ten years, it has developed in four aspects: artist mining, IP incubation operation, consumer access, and tide play culture promotion and cultivation.
At first, it was a trendy grocery store. In 20 15 years, acting as the agent of Japanese doll Sonny Angel, it gradually became a trend IP company. Its main product is blind box. 20 17 was listed on the New Third Board and delisted in April 20 19. In June 2020, the prospectus was submitted and it is planned to be listed on the Hong Kong Stock Exchange. In 2020, 65438+February 1 1 was listed on the Hong Kong Stock Exchange.
By the end of 20 19, 12, and 3 14, the number of direct stores under POP MART POP MART line has exceeded 1 14, and there are over 825 robot stores, covering 57 cities in China, and settled in 2/4 of Korea, Japan, Singapore and the United States.
For the European market, POP MART POP MART announced that it has signed a European expansion agreement with its European partner baby watch, and the two parties will start to expand the European market from France to further realize global operation.
At the same time, Paqu, the most professional social platform for trend toys in China, independently developed by POP MART POP MART, has made trend lovers have their own gathering place, and now it has covered about 540 trend brands.
Extended data:
20 10 1 1, the first store of POP MART opened in Beijing Oumeihui Shopping Center.
20 15 15 10 In October, POP MART launched a brand-new flagship store of lifestyle concept in Beijing Wangfujing apm Shopping Center. Add POP CAF The product experience area provides a shopping experience for fans.
From 2065438 to June 2006, POP MART signed a strategic cooperation with designer Kenny, and developed the ——MollyZodiac series of trendy toys.
2065438+In June 2006, POP MART officially settled in Tmall Mall, and the trend toy community e-commerce platform Paqu APP was officially launched.
On July 20 16, the first IP store of POP MART was located in hang lung plaza, Shanghai.
On April 20 17, POP MART launched a robot shop for self-service terminal equipment.
From 2065438 to September 2007, POP MART held the first large-scale fashion toy exhibition in Chinese mainland-Beijing International Fashion Toy Exhibition.
On April 20 18, POP MART held the Shanghai International Fashion Toy Fair.
20 18, 165438+ 10, the sales of "Double Eleven" of POP MART Tmall reached 27.86 million, and it won the first place in the category of Tmall model games.
20 19 1, POP MART's first art toy black label concept store opened in Beijing Qiaofufang Grassland Shopping Center.
20 19 10 month, 1 1, the sales of POP MART Tmall double eleven was 82.52 million, and it won the first place in the category of Tmall toys.
In May 2020, the first experience store of POP MART opened in Beijing Pohang Center. ?
In September 2020, the first overseas direct store of POP MART opened in Seoul.
In 2020 10, POP MART held the first fashion toy industry forum in Shanghai.
On June 5438-1October 065438 in 2020, the total sales of POP MART during the Double Eleven period exceeded 65438+42 million, ranking first in the Tmall toy industry and the first brand flagship store in the Tmall toy industry to enter the double 1 1 billion yuan club.
On the evening of June 5438+065438+1October 22, 2020, POP MART was heard by the Hong Kong Stock Exchange. It is reported that the company will be officially listed on the main board of the Hong Kong Stock Exchange at the end of June+February in 5438.
On February 65438+2020 1 day, POP MART announced that it will issue shares on February 65438+0/-4, and the company plans to issue about 65438+36 million shares, including public offering16.32 million shares and international placement/kloc-.
On June 5438+February 1 1 day, 2020, POP MART (09992-HK) was officially listed on the Hong Kong Stock Exchange.
References:
Baidu encyclopedia -POP MART
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